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#81 - Why Your Etsy Listings Aren’t Selling (and What’s Really Going On)

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Manage episode 508177477 series 3570096
Content provided by Steph Cole-Lewis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steph Cole-Lewis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

You’ve poured time into your products, uploaded them to Etsy, and maybe you’re even getting some traffic and a few favourites… but sales? Crickets. 😬
In today’s episode, we’re unpacking the real reason why your Etsy listings aren’t converting and no, it’s not just the algorithm.
I’m breaking down the 3 essential layers of a high-converting listing:
1. Getting found in search (hello, buyer keywords!)
2. Getting clicked (your thumbnail matters more than you think)
3. Getting purchased (because a nice listing isn’t enough)
This is a must-listen if you’ve ever said:
• “My views are up but no one’s buying”
• “I don’t know what else to try”
• “I think I’ve hit a plateau…”
💡 You’ll leave with clear examples, real-life success stories, and quick wins you can action today - even if you’re a total beginner.
🎯 Plus: I’ll share a juicy comparison between two sellers - one stuck in the Etsy spiral, and one who made 3 small changes and tripled her conversion rate.
📌 Homework included (yep, we’re doing this properly):
Choose one listing and optimise it using what you learn today.
Whether you’re new or just feeling stuck, this episode will help you spot what’s actually going wrong and fix it.

Insta CTA

🎯 Join the SMS - The Social Media Sidekick

If you’re done wasting hours trying to plan content that no one sees, SMS is your next step.

✅ Plug-and-post captions & Canva templates every month

✅ A full content calendar that’s proven to grow handmade brands

✅ Hooks, hashtags, and prompts that actually lead to sales

✅ Access to the private members’ community for extra support

Start today for £34.99

👉 Join SMS now: https://www.handmadebosses.com/sms

  continue reading

94 episodes

Artwork
iconShare
 
Manage episode 508177477 series 3570096
Content provided by Steph Cole-Lewis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steph Cole-Lewis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

You’ve poured time into your products, uploaded them to Etsy, and maybe you’re even getting some traffic and a few favourites… but sales? Crickets. 😬
In today’s episode, we’re unpacking the real reason why your Etsy listings aren’t converting and no, it’s not just the algorithm.
I’m breaking down the 3 essential layers of a high-converting listing:
1. Getting found in search (hello, buyer keywords!)
2. Getting clicked (your thumbnail matters more than you think)
3. Getting purchased (because a nice listing isn’t enough)
This is a must-listen if you’ve ever said:
• “My views are up but no one’s buying”
• “I don’t know what else to try”
• “I think I’ve hit a plateau…”
💡 You’ll leave with clear examples, real-life success stories, and quick wins you can action today - even if you’re a total beginner.
🎯 Plus: I’ll share a juicy comparison between two sellers - one stuck in the Etsy spiral, and one who made 3 small changes and tripled her conversion rate.
📌 Homework included (yep, we’re doing this properly):
Choose one listing and optimise it using what you learn today.
Whether you’re new or just feeling stuck, this episode will help you spot what’s actually going wrong and fix it.

Insta CTA

🎯 Join the SMS - The Social Media Sidekick

If you’re done wasting hours trying to plan content that no one sees, SMS is your next step.

✅ Plug-and-post captions & Canva templates every month

✅ A full content calendar that’s proven to grow handmade brands

✅ Hooks, hashtags, and prompts that actually lead to sales

✅ Access to the private members’ community for extra support

Start today for £34.99

👉 Join SMS now: https://www.handmadebosses.com/sms

  continue reading

94 episodes

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