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#8 - Giancarlo Sessa, Co-Founder & CRO, Blade Air. Everchanging
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🎙️ Turning Passion into Canada's Leading IAT Business: The Giancarlo Story 🌿
In our latest episode, I had the pleasure of hosting Giancarlo, who used his friends love for tropical plants as an opportunity for an incredible business. This is not just a story of plants; it's a tale of questioning convention, disrupting a static industry, and defying expectations.
Join us as Giancarlo shares how he and his fellow undergrad students defied the norm, challenging the status quo of an industry known for its rigidity. In less than six years, their company has skyrocketed, surpassing $30 million in revenue and boasting an incredible 11,000% growth rate.
This episode is a captivating exploration of how passion, innovation, and a commitment to question the expected can lead to unprecedented success. Giancarlo's journey is a testament to the power of disrupting conventional thinking and carving a unique path in business.
Whether you're an entrepreneur, a plant enthusiast, or someone seeking inspiration, Giancarlo's story is worth a listen. Tune in to discover how a simple passion for tropical plants turned into a thriving business that is reshaping an entire industry.
🌱✨ Don't miss this fascinating journey—click the link below to listen now! ✨🎧
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