Can one free talk really launch a six-figure practice? In Part 2 of this powerful conversation, Amy Plano (aka The Reimbursement Dietitian) picks up where she left off, diving deeper into how dietitians can grow a successful insurance-based business without burning out or overspending. She shares how saying “yes” to free, strategic opportunities opened massive doors in the sports performance space, and why mindset is what separates those who succeed. If you missed Part 1, go back and listen to how Amy’s story started, it’s the foundation of everything she shares here.
Learn more about Amy: https://reimbursementdietitian.com/

• Umo's Instagram: https://www.instagram.com/sassy.sports.dietitian/
• Bri's Instagram: https://www.instagram.com/theathletitian/

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Episode highlights:
(0:00) Intro
(1:45) How Amy’s first free challenge led to huge growth
(4:01) Using insurance for sports nutrition clients
(5:44) The power of free talks (and why they’re worth it)
(14:50) Common mistakes dietitians make with insurance
(19:49) Hiring lessons Amy learned the hard way
(27:31) Tools she actually uses (and what she avoids)
(33:50) Creating content people actually care about
(39:04) Amy’s programs, clients, and how to work with her
(47:30) Outro