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He Built a Global Brand from Scratch with “the Most Dangerous Man in Australia” Athin Cassiotis

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Manage episode 476165037 series 3289603
Content provided by Voltage Digital Marketing and Neil Twa. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Voltage Digital Marketing and Neil Twa or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In This Episode, We Cover:

  • Why mindset matters more than tactics when scaling a business
  • How Athin pivoted from corporate to entrepreneurship and the lessons that nearly cost him everything
  • His 9 Keys to Business Growth Mastery
  • The most underrated skill that multiplies sales: authentic speaking
  • What happens when you burn the wrong bridge and how to protect your relationships moving forward
  • Why fear of rejection is silently killing your sales and how to overcome it
  • How to create recurring revenue that brings real freedom
  • The power of emotional intelligence and imperfect action in growth

🕒 Chapters:

[01:05] – The "James Bond of Business" Origin Story
Athin’s journey from high school hustler to corporate executive and what made him walk away to build his own path.

[06:36] – Strengths vs. Weaknesses: Which Should You Develop?
Why one coach’s advice to work on weaknesses completely changed Athin’s perspective on growth.

[08:19] – The Power of the Pivot
How Athin moved from one-off consulting to recurring revenue and why every business owner should consider the same shift.

[11:08] – Burned Bridges and Business Ego
A candid story of a relationship Athin damaged early in his journey and the long-term lesson it taught him.

[14:36] – Emotions Only Last 120 Seconds
A practical tool for staying calm, avoiding reactive decisions, and protecting your reputation.

[18:40] – The 9 Keys to Business Growth Mastery
Athin outlines his business framework built on mindset, strategy, planning, branding, marketing, and sales.

[20:29] – Sales: Why People Don’t Buy (and What to Do Instead)
Learn how to make people want to buy without applying pressure or outdated tactics.

[22:15] – Overcoming Fear and Rejection
The hidden mindset blocks that hold most entrepreneurs back and how to move past them.

[26:37] – Beyond Tactics: Why Mindset Always Wins
Neil and Athin explain why foundational thinking consistently outperforms trends and tools.

[28:36] – The 3-Day MBA Bootcamp + Free Book
Learn about Athin’s 3-day business growth training and how to access his free guide for business mastery.

🧠 Grab Athin’s Free Book: 9 Keys to Business Growth Mastery
📘 https://athincassiotis.com

🎓 Join the 3-Day MBA Business Growth Bootcamp
👨‍🏫 Details + Registration → [Insert Link]

🚀 Grab a Copy of "Almost Automated Income w/ FBA" and lean the strategies of 8 figures sellers

👉 https://www.voltagedm.com/booknt

🚀 Learn The 5 Big "Shifts" Strategy That Allowed Just ONE Private Label Brand to Sell 474,738 Physical Products Since 2012 and learn about our private 1:1 coaching here:

👉 https://www.voltagedm.com/

Follow me on:

LinkedIn: / https://www.linkedin.com/in/neiltwa/

Instagram: / https://www.instagram.com/neiltwa/

Facebook: / https://www.facebook.com/neiltwa/

X/Twitter: / https://twitter.com/voltagefba

TikTok: / https://www.tiktok.com/@fbabusinessbuilders

🎧 Like This Episode?

✅ Subscribe to the podcast for more Amazon growth strategies!

✅ Share this episode with other Amazon sellers!

✅ Drop a comment or question below—let’s discuss!

Ready to stop trading time for money and build almost automated income with FBA? Visit https://voltagedm.com to learn how you can buy back you freedom by building your very own ecommerce empire!

  continue reading

173 episodes

Artwork
iconShare
 
Manage episode 476165037 series 3289603
Content provided by Voltage Digital Marketing and Neil Twa. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Voltage Digital Marketing and Neil Twa or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In This Episode, We Cover:

  • Why mindset matters more than tactics when scaling a business
  • How Athin pivoted from corporate to entrepreneurship and the lessons that nearly cost him everything
  • His 9 Keys to Business Growth Mastery
  • The most underrated skill that multiplies sales: authentic speaking
  • What happens when you burn the wrong bridge and how to protect your relationships moving forward
  • Why fear of rejection is silently killing your sales and how to overcome it
  • How to create recurring revenue that brings real freedom
  • The power of emotional intelligence and imperfect action in growth

🕒 Chapters:

[01:05] – The "James Bond of Business" Origin Story
Athin’s journey from high school hustler to corporate executive and what made him walk away to build his own path.

[06:36] – Strengths vs. Weaknesses: Which Should You Develop?
Why one coach’s advice to work on weaknesses completely changed Athin’s perspective on growth.

[08:19] – The Power of the Pivot
How Athin moved from one-off consulting to recurring revenue and why every business owner should consider the same shift.

[11:08] – Burned Bridges and Business Ego
A candid story of a relationship Athin damaged early in his journey and the long-term lesson it taught him.

[14:36] – Emotions Only Last 120 Seconds
A practical tool for staying calm, avoiding reactive decisions, and protecting your reputation.

[18:40] – The 9 Keys to Business Growth Mastery
Athin outlines his business framework built on mindset, strategy, planning, branding, marketing, and sales.

[20:29] – Sales: Why People Don’t Buy (and What to Do Instead)
Learn how to make people want to buy without applying pressure or outdated tactics.

[22:15] – Overcoming Fear and Rejection
The hidden mindset blocks that hold most entrepreneurs back and how to move past them.

[26:37] – Beyond Tactics: Why Mindset Always Wins
Neil and Athin explain why foundational thinking consistently outperforms trends and tools.

[28:36] – The 3-Day MBA Bootcamp + Free Book
Learn about Athin’s 3-day business growth training and how to access his free guide for business mastery.

🧠 Grab Athin’s Free Book: 9 Keys to Business Growth Mastery
📘 https://athincassiotis.com

🎓 Join the 3-Day MBA Business Growth Bootcamp
👨‍🏫 Details + Registration → [Insert Link]

🚀 Grab a Copy of "Almost Automated Income w/ FBA" and lean the strategies of 8 figures sellers

👉 https://www.voltagedm.com/booknt

🚀 Learn The 5 Big "Shifts" Strategy That Allowed Just ONE Private Label Brand to Sell 474,738 Physical Products Since 2012 and learn about our private 1:1 coaching here:

👉 https://www.voltagedm.com/

Follow me on:

LinkedIn: / https://www.linkedin.com/in/neiltwa/

Instagram: / https://www.instagram.com/neiltwa/

Facebook: / https://www.facebook.com/neiltwa/

X/Twitter: / https://twitter.com/voltagefba

TikTok: / https://www.tiktok.com/@fbabusinessbuilders

🎧 Like This Episode?

✅ Subscribe to the podcast for more Amazon growth strategies!

✅ Share this episode with other Amazon sellers!

✅ Drop a comment or question below—let’s discuss!

Ready to stop trading time for money and build almost automated income with FBA? Visit https://voltagedm.com to learn how you can buy back you freedom by building your very own ecommerce empire!

  continue reading

173 episodes

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