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167. How to Write Irresistible Emails & Newsletters
Manage episode 477221697 series 3424407
If your retention strategy starts and ends with a promo email the moment your numbers dip, it’s time for a smarter approach. In this episode of The High Conversion Health Marketer, I’m breaking down the overlooked differences between a marketing email and a newsletter - and how each plays a specific role in keeping gym members engaged.
You’ll walk away with:
- Real-life examples of each format (for the same topic!)
- Curiosity-driven subject lines that actually get opened
- Proven tactics to build emotional connection through email
- Behavioral psychology insights that reduce member churn
Consider this your strategic playbook for copy that connects and converts.
*****
Follow Linda on all her socials:
www.linktr.ee/lindamelone
And subscribe to her weekly newsletter for more exclusive tips:
https://thecopyworx.com/newsletter/
140 episodes
Manage episode 477221697 series 3424407
If your retention strategy starts and ends with a promo email the moment your numbers dip, it’s time for a smarter approach. In this episode of The High Conversion Health Marketer, I’m breaking down the overlooked differences between a marketing email and a newsletter - and how each plays a specific role in keeping gym members engaged.
You’ll walk away with:
- Real-life examples of each format (for the same topic!)
- Curiosity-driven subject lines that actually get opened
- Proven tactics to build emotional connection through email
- Behavioral psychology insights that reduce member churn
Consider this your strategic playbook for copy that connects and converts.
*****
Follow Linda on all her socials:
www.linktr.ee/lindamelone
And subscribe to her weekly newsletter for more exclusive tips:
https://thecopyworx.com/newsletter/
140 episodes
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