In this episode of Growing Money with Sean Trace, I sit down with Brendan Frazier, the Chief Behavioral Officer at RFG Advisory, to explore the human side of money. We dig into why smart, successful people still make emotional decisions, how loss aversion quietly drives our choices, and why simple, consistent actions often beat complex plans. I share my own story about facing financial fears, the power of awareness and mindfulness, and how a good planner can be that flashlight in a dark basement. Brendan breaks down practical ways to overcome money avoidance, build momentum with tiny steps, and reshape identity through consistent wins. We talk about compounding, community, and why money is a tool to fund a meaningful life, not the finish line. If you want clear next steps and a calmer relationship with money, this conversation is for you.