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Intro to Product Thinking: Building Human-Centric Tools • Flavia Naezer & Julian Wood

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Manage episode 450305796 series 2896766
Content provided by GOTO. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by GOTO or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This interview was recorded at GOTO Amsterdam for GOTO Unscripted.
http://gotopia.tech

Read the full transcription of this interview here:
https://gotopia.tech/articles/329

Flavia Naezer - Product Thinker, Public Speaker, Artist
Julian Wood - Serverless Developer Advocate at AWS
RESOURCES
Flavia
https://github.com/flavianaezer
https://www.linkedin.com/in/flavia-naezer-449b285
https://x.com/flaviasomething

Julian
https://twitter.com/julian_wood
http://www.wooditwork.com
https://www.linkedin.com/in/julianrwood

Links
https://dl.acm.org/doi/pdf/10.1145/3595878
https://www.designcouncil.org.uk/our-resources/the-double-diamond

DESCRIPTION
Explore the evolving relationship between technology and product management with Julian Wood and Flavia Naezer. Discover how Flavia’s tech and product expertise highlights the need for user-centric design thinking and thorough research in developing internal tools and platforms.
Discover how Julian and Flavia explore the intersection of tech and product management, highlighting the importance of user-centric design and thorough research in developing internal tools and platforms.
RECOMMENDED BOOKS
Marty Cagan • Inspired • https://amzn.to/4e5l2r2
Anthony W. Ulwick • Jobs to Be Done • https://amzn.to/4elaVhu
Gregor Hohpe • Enterprise Integration Patterns, Vol 2 • https://amzn.to/3TNedQ3
Gregor Hohpe • Platform Strategy • https://amzn.to/4fPLW7p
Stephanie Stimac • Design for Developers • https://amzn.to/3EhuN4T
Gene Kim, Jez Humble, Patrick Debois, John Willis & Nicole Forsgren • The DevOps Handbook • https://amzn.to/3WBjzCM
Matthew Skelton & Manuel Pais • Team Topologies • http://amzn.to/3sVLyLQ
Gene Kim, Nicole Forsgren & Jez Humble • Accelerate • https://amzn.to/3WCG5uT
Marty Cagan • Empowered • https://amzn.to/42kuKAj

Bluesky
Twitter
Instagram
LinkedIn
Facebook
CHANNEL MEMBERSHIP BONUS
Join this channel to get early access to videos & other perks:
https://www.youtube.com/channel/UCs_tLP3AiwYKwdUHpltJPuA/join

Looking for a unique learning experience?
Attend the next GOTO conference near you! Get your ticket: gotopia.tech
SUBSCRIBE TO OUR YOUTUBE CHANNEL - new videos posted daily!

  continue reading

Chapters

1. Intro (00:00:00)

2. Building what customers need, not just cool tech (00:04:53)

3. Cadence in exploration & design (00:10:45)

4. Applying "Jobs-to-Be-Done" in practice (00:15:04)

5. The art in software (00:25:55)

6. The Impact of genAI on creative problem-solving (00:30:20)

7. Outro (00:31:57)

215 episodes

Artwork
iconShare
 
Manage episode 450305796 series 2896766
Content provided by GOTO. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by GOTO or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This interview was recorded at GOTO Amsterdam for GOTO Unscripted.
http://gotopia.tech

Read the full transcription of this interview here:
https://gotopia.tech/articles/329

Flavia Naezer - Product Thinker, Public Speaker, Artist
Julian Wood - Serverless Developer Advocate at AWS
RESOURCES
Flavia
https://github.com/flavianaezer
https://www.linkedin.com/in/flavia-naezer-449b285
https://x.com/flaviasomething

Julian
https://twitter.com/julian_wood
http://www.wooditwork.com
https://www.linkedin.com/in/julianrwood

Links
https://dl.acm.org/doi/pdf/10.1145/3595878
https://www.designcouncil.org.uk/our-resources/the-double-diamond

DESCRIPTION
Explore the evolving relationship between technology and product management with Julian Wood and Flavia Naezer. Discover how Flavia’s tech and product expertise highlights the need for user-centric design thinking and thorough research in developing internal tools and platforms.
Discover how Julian and Flavia explore the intersection of tech and product management, highlighting the importance of user-centric design and thorough research in developing internal tools and platforms.
RECOMMENDED BOOKS
Marty Cagan • Inspired • https://amzn.to/4e5l2r2
Anthony W. Ulwick • Jobs to Be Done • https://amzn.to/4elaVhu
Gregor Hohpe • Enterprise Integration Patterns, Vol 2 • https://amzn.to/3TNedQ3
Gregor Hohpe • Platform Strategy • https://amzn.to/4fPLW7p
Stephanie Stimac • Design for Developers • https://amzn.to/3EhuN4T
Gene Kim, Jez Humble, Patrick Debois, John Willis & Nicole Forsgren • The DevOps Handbook • https://amzn.to/3WBjzCM
Matthew Skelton & Manuel Pais • Team Topologies • http://amzn.to/3sVLyLQ
Gene Kim, Nicole Forsgren & Jez Humble • Accelerate • https://amzn.to/3WCG5uT
Marty Cagan • Empowered • https://amzn.to/42kuKAj

Bluesky
Twitter
Instagram
LinkedIn
Facebook
CHANNEL MEMBERSHIP BONUS
Join this channel to get early access to videos & other perks:
https://www.youtube.com/channel/UCs_tLP3AiwYKwdUHpltJPuA/join

Looking for a unique learning experience?
Attend the next GOTO conference near you! Get your ticket: gotopia.tech
SUBSCRIBE TO OUR YOUTUBE CHANNEL - new videos posted daily!

  continue reading

Chapters

1. Intro (00:00:00)

2. Building what customers need, not just cool tech (00:04:53)

3. Cadence in exploration & design (00:10:45)

4. Applying "Jobs-to-Be-Done" in practice (00:15:04)

5. The art in software (00:25:55)

6. The Impact of genAI on creative problem-solving (00:30:20)

7. Outro (00:31:57)

215 episodes

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