EP #308 - Tim Fullerton and Christopher Lombardo with Fullerton Strategies
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Tim Fullerton and Chris Lombardo from Fullerton Strategies join the show to discuss their unique approach to marketing and brand building in today's digital landscape. They share insights from their extensive experience in political campaigns, corporate marketing, and podcast production.
• Offering "marketing team in a box" solutions for growing businesses at the cost of a mid-level marketer
• Implementing a strict "no-jerks policy" for both team members and clients
• Building two successful podcasts including "The Find Out" which has nearly half million downloads
• Creating platform-specific content strategies for different social media channels
• Exploring the impact of AI on marketing and the future of SEO
• Emphasizing consistency and clear value propositions as key elements of successful marketing
• Pursuing authenticity over exaggerated claims to build stronger brand connections
Visit fullertonstrategies.com or call (202) 215-3032 to learn more about their marketing services or follow Tim and Chris on social media( https://www.instagram.com/timfullerton/?hl=en) for more insights on authentic brand building.
Chapters
1. Introducing Fullerton Strategies (00:00:00)
2. Marketing Services and Business Approach (00:03:10)
3. Podcasting Ventures and Content Strategy (00:07:11)
4. AI Tools in Marketing (00:13:25)
5. Social Media Platform Strategies (00:21:35)
6. Brand Building Advice for Businesses (00:25:42)
7. Final Thoughts on Authenticity (00:33:57)
270 episodes