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Can HomeToGo win in booking & SaaS, Steffen Schneider?

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Manage episode 396299346 series 2933565
Content provided by Good Investing - Tilman Versch and Good Investing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Good Investing - Tilman Versch and Good Investing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Steffen Schneider - HomeToGo

I am pleased to welcome CFO Steffen Schneider for a two-episode discussion of HomeToGo and the business’s growth chances.

We have discussed the following:
00:00 Intro
00:47 Introducing Steffen Schneider of HomeToGo
01:13 Reasons for considering HomeToGo in a competitive market
02:26 Customer persona A – the renter
08:06 Customer persona B – the small holiday home provider
14:35 Customer persona C – the professional rental agency
17:10 Check out GI Plus
17:50 Thoughts on volume-based models
18:50 The typical customer
22:25 Marketing efficiency
24:12 Winning in marketing
27:45 Team sizes
29:39 Conversion mistakes
31:23 Payback periods
32:20 Measuring retention
33:50 App share
35:40 App traffic
37:20 Guest relations
39:44 Testing customer referrals
44:30 How to think about Home2Go customers?
47:06 Goodbye
47:45 Disclaimer

Join Good Investing Plus
➕ Apply here to Plus: https://good-investing.net/plus/

Our newsletter
📧 Subscribe to our newsletter: https://www.good-investing.net/contact/good-investing-center-newsletter-subscription/

Helpful tools for investors
📈 Stratosphere – beautiful stock analysis tool* – https://stratosphere.io/?lmref=bJ0jjw
📶 TIKR – great data tool *: https://tikr.com/goodinvesting/
💱 Wise – our recommended savings account *: https://good-investing.net/wise/

Transparency
Good Investing Talks is a video & audio production of Good Investing, a brand of Good Investing UG. The editorial responsibility of these broadcasts lies solely with Good Investing UG. In the run-up to the recording, the guests refrain from co-determination of content or editorial influence and pay a cost contribution for the organization and production of the video & audio and transcript formats.
📃 Disclaimer: https://good-investing.net/imprint/disclaimer/

Affiliate Link = *

Can HomeToGo win in booking & SaaS, Steffen Schneider? appeared first on Good Investing - Understanding businesses & Connecting investors.

  continue reading

98 episodes

Artwork
iconShare
 
Manage episode 396299346 series 2933565
Content provided by Good Investing - Tilman Versch and Good Investing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Good Investing - Tilman Versch and Good Investing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Steffen Schneider - HomeToGo

I am pleased to welcome CFO Steffen Schneider for a two-episode discussion of HomeToGo and the business’s growth chances.

We have discussed the following:
00:00 Intro
00:47 Introducing Steffen Schneider of HomeToGo
01:13 Reasons for considering HomeToGo in a competitive market
02:26 Customer persona A – the renter
08:06 Customer persona B – the small holiday home provider
14:35 Customer persona C – the professional rental agency
17:10 Check out GI Plus
17:50 Thoughts on volume-based models
18:50 The typical customer
22:25 Marketing efficiency
24:12 Winning in marketing
27:45 Team sizes
29:39 Conversion mistakes
31:23 Payback periods
32:20 Measuring retention
33:50 App share
35:40 App traffic
37:20 Guest relations
39:44 Testing customer referrals
44:30 How to think about Home2Go customers?
47:06 Goodbye
47:45 Disclaimer

Join Good Investing Plus
➕ Apply here to Plus: https://good-investing.net/plus/

Our newsletter
📧 Subscribe to our newsletter: https://www.good-investing.net/contact/good-investing-center-newsletter-subscription/

Helpful tools for investors
📈 Stratosphere – beautiful stock analysis tool* – https://stratosphere.io/?lmref=bJ0jjw
📶 TIKR – great data tool *: https://tikr.com/goodinvesting/
💱 Wise – our recommended savings account *: https://good-investing.net/wise/

Transparency
Good Investing Talks is a video & audio production of Good Investing, a brand of Good Investing UG. The editorial responsibility of these broadcasts lies solely with Good Investing UG. In the run-up to the recording, the guests refrain from co-determination of content or editorial influence and pay a cost contribution for the organization and production of the video & audio and transcript formats.
📃 Disclaimer: https://good-investing.net/imprint/disclaimer/

Affiliate Link = *

Can HomeToGo win in booking & SaaS, Steffen Schneider? appeared first on Good Investing - Understanding businesses & Connecting investors.

  continue reading

98 episodes

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