Go offline with the Player FM app!
The ‘Marked Safe from MAHA’ Campaign & The New Lash Economy
Manage episode 522279552 series 2560317
Kirbie kicks things off with a full debrief of our favorite pipsqueak herself, Sabrina Carpenter, and her Short n’ Sweet tour! Then we dive into influencer Whitney Wagner Hartley’s “Marked Safe from MAHA” campaign and unpack what MAHA actually is, why it’s tied to anti-vax/anti-science rhetoric, and how her pledge is pushing beauty and wellness brands to publicly reject that messaging and commit to sharing inclusive, science-backed health info instead. Will brands and retailers catch on? Finally, we get into the lash economy: traditional strip lashes and classic black mascara are on the decline, while “ghost lashes,” underlash clusters, lash serums, and skinified formulas are having a moment — plus the rise of tubing, brown, and burgundy/glitter “accent” mascaras that are quietly reshaping what a lash wardrobe looks like in 2025.
CALL or TEXT US: 424-341-0426
Instagram: @glossangelspod, @kirbiejohnson, @saratan
Twitter: @glossangelespod, @kirbiejohnson, @saratan
Email: [email protected]
Hosted on Acast. See acast.com/privacy for more information.
531 episodes
Manage episode 522279552 series 2560317
Kirbie kicks things off with a full debrief of our favorite pipsqueak herself, Sabrina Carpenter, and her Short n’ Sweet tour! Then we dive into influencer Whitney Wagner Hartley’s “Marked Safe from MAHA” campaign and unpack what MAHA actually is, why it’s tied to anti-vax/anti-science rhetoric, and how her pledge is pushing beauty and wellness brands to publicly reject that messaging and commit to sharing inclusive, science-backed health info instead. Will brands and retailers catch on? Finally, we get into the lash economy: traditional strip lashes and classic black mascara are on the decline, while “ghost lashes,” underlash clusters, lash serums, and skinified formulas are having a moment — plus the rise of tubing, brown, and burgundy/glitter “accent” mascaras that are quietly reshaping what a lash wardrobe looks like in 2025.
CALL or TEXT US: 424-341-0426
Instagram: @glossangelspod, @kirbiejohnson, @saratan
Twitter: @glossangelespod, @kirbiejohnson, @saratan
Email: [email protected]
Hosted on Acast. See acast.com/privacy for more information.
531 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.