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Content provided by Greenlight Guru + Medical Device Entrepreneurs. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Greenlight Guru + Medical Device Entrepreneurs or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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#415: Neurotech: Accelerating Innovation in a Complex Medical Device Vertical
Manage episode 494333423 series 1017311
Content provided by Greenlight Guru + Medical Device Entrepreneurs. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Greenlight Guru + Medical Device Entrepreneurs or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
In this episode, Etienne Nichols and Matt Stratton, Director and Principal Consultant at Coalition, delve into the dynamic and complex world of neurotechnology.
They discuss the expansive definition of neurotech, the significant challenges in accelerating innovation—particularly concerning regulatory frameworks and cross-functional collaboration—and how a united industry voice can overcome these hurdles to bring life-changing devices to patients faster.
Timestamps
- 00:04 - Introduction to the episode and Matt Stratton
- 02:21 - Matt Stratton’s journey into neurotechnology and passion for acceleration
- 04:30 - Defining neurotech beyond traditional boundaries
- 07:11 - Major challenges preventing acceleration in neurotech
- 10:16 - The internal and external barriers to collaboration
- 13:40 - The "generalist vs. specialist" dilemma in neurotech expertise
- 17:03 - Optimizing existing neurotech and the future of advanced neuroscience
- 19:34 - What neurotech can learn from other medical device verticals
- 22:50 - The complexity of the brain: "What is normal?"
- 24:50 - Ethical considerations of neurotech advancements
- 26:27 - Overcoming competitive intelligence in collaborative communities
- 29:05 - Bridging the language gap between pharma and medical devices in neurotech
- 31:40 - Matt Stratton's call to action for the neurotech community
- 33:10 - Political challenges and maintaining focus on shared goals
Standout Quotes
- "I think the neurotech space is a bit broader than that because there are so many interrelated areas that are relying and using very similar technologies and ultimately aiming for the same patient groups...and will come across the same regulatory structures." — Matt Stratton
- Matt's expansive view highlights the interconnectedness of neurotech, emphasizing that a holistic approach to defining the field is crucial for effective collaboration and regulatory navigation.
- "If what ties us together is greater than the soil we stand on, then yeah, we can remain standing together." — Etienne Nichols
- Etienne's profound statement underscores the power of shared purpose and patient-centric goals in transcending political and competitive barriers within the medical device industry.
Top Takeaways
- Broadening the Neurotech Definition: Neurotech extends beyond neuromodulation and BCIs to include neurodiagnostics, neuromonitoring, neurological drug delivery, and neurosurgical devices. This broader perspective fosters greater collaboration and addresses common regulatory and patient needs.
- Challenges in Acceleration: Key hurdles include complex regulatory environments, the need for increased collaboration among diverse experts (neuroscientists, biologists, engineers), and adapting to emerging technologies like AI.
- The Power of External Collaboration: Bringing together different industry players helps establish a unified voice for regulatory changes, benchmark best practices, and break down barriers to faster progress, especially as neurotech pushes ethical and technological boundaries.
- Learning from Other Verticals: While neurotech faces unique challenges, insights from established fields like orthopedics and CRM, particularly regarding rapid product development (e.g., "Moore's Law" in tech), offer valuable lessons for accelerating innovation.
- Navigating Complexity and Ethics: The brain's inherent complexity and the fluid concept of "normalcy" introduce unique challenges for neurotech. This includes addressing profound ethical considerations, such as the potential for enhanced human capabilities to exacerbate societal inequalities.
- Fostering Open Dialogue: Community platforms that focus on "mundane" structural and regulatory challenges—rather than confidential IP—can successfully foster collaboration among competitors, demonstrating that shared non-competitive problems are abundant and fruitful for discussion.
References & Links
Call to Action
Greenlight Guru is purpose-built for MedTech. See how it can transform your quality system with a personalized walkthrough — get your demo here.
430 episodes
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Manage episode 494333423 series 1017311
Content provided by Greenlight Guru + Medical Device Entrepreneurs. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Greenlight Guru + Medical Device Entrepreneurs or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
In this episode, Etienne Nichols and Matt Stratton, Director and Principal Consultant at Coalition, delve into the dynamic and complex world of neurotechnology.
They discuss the expansive definition of neurotech, the significant challenges in accelerating innovation—particularly concerning regulatory frameworks and cross-functional collaboration—and how a united industry voice can overcome these hurdles to bring life-changing devices to patients faster.
Timestamps
- 00:04 - Introduction to the episode and Matt Stratton
- 02:21 - Matt Stratton’s journey into neurotechnology and passion for acceleration
- 04:30 - Defining neurotech beyond traditional boundaries
- 07:11 - Major challenges preventing acceleration in neurotech
- 10:16 - The internal and external barriers to collaboration
- 13:40 - The "generalist vs. specialist" dilemma in neurotech expertise
- 17:03 - Optimizing existing neurotech and the future of advanced neuroscience
- 19:34 - What neurotech can learn from other medical device verticals
- 22:50 - The complexity of the brain: "What is normal?"
- 24:50 - Ethical considerations of neurotech advancements
- 26:27 - Overcoming competitive intelligence in collaborative communities
- 29:05 - Bridging the language gap between pharma and medical devices in neurotech
- 31:40 - Matt Stratton's call to action for the neurotech community
- 33:10 - Political challenges and maintaining focus on shared goals
Standout Quotes
- "I think the neurotech space is a bit broader than that because there are so many interrelated areas that are relying and using very similar technologies and ultimately aiming for the same patient groups...and will come across the same regulatory structures." — Matt Stratton
- Matt's expansive view highlights the interconnectedness of neurotech, emphasizing that a holistic approach to defining the field is crucial for effective collaboration and regulatory navigation.
- "If what ties us together is greater than the soil we stand on, then yeah, we can remain standing together." — Etienne Nichols
- Etienne's profound statement underscores the power of shared purpose and patient-centric goals in transcending political and competitive barriers within the medical device industry.
Top Takeaways
- Broadening the Neurotech Definition: Neurotech extends beyond neuromodulation and BCIs to include neurodiagnostics, neuromonitoring, neurological drug delivery, and neurosurgical devices. This broader perspective fosters greater collaboration and addresses common regulatory and patient needs.
- Challenges in Acceleration: Key hurdles include complex regulatory environments, the need for increased collaboration among diverse experts (neuroscientists, biologists, engineers), and adapting to emerging technologies like AI.
- The Power of External Collaboration: Bringing together different industry players helps establish a unified voice for regulatory changes, benchmark best practices, and break down barriers to faster progress, especially as neurotech pushes ethical and technological boundaries.
- Learning from Other Verticals: While neurotech faces unique challenges, insights from established fields like orthopedics and CRM, particularly regarding rapid product development (e.g., "Moore's Law" in tech), offer valuable lessons for accelerating innovation.
- Navigating Complexity and Ethics: The brain's inherent complexity and the fluid concept of "normalcy" introduce unique challenges for neurotech. This includes addressing profound ethical considerations, such as the potential for enhanced human capabilities to exacerbate societal inequalities.
- Fostering Open Dialogue: Community platforms that focus on "mundane" structural and regulatory challenges—rather than confidential IP—can successfully foster collaboration among competitors, demonstrating that shared non-competitive problems are abundant and fruitful for discussion.
References & Links
Call to Action
Greenlight Guru is purpose-built for MedTech. See how it can transform your quality system with a personalized walkthrough — get your demo here.
430 episodes
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Similar to Global Medical Device Podcast powered by Greenlight Guru
Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
…
continue reading
A top podcast for healthcare leaders, with over one million downloads, Radio Advisory is your weekly download on how to untangle the industry's most pressing challenges to help leaders like you make the best business decisions for your organization. From unpacking major trends in care delivery—like site-of-care shifts and the rise of high-cost drugs—to demystifying stakeholder dynamics, to shining a spotlight on priorities that may get overlooked, we're here to help. Our hosts and seasoned r ...
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
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…
continue reading
Welcome to Our Skin, a Personal Discovery Podcast. Each week, host Holly Frey showcases a personal story from someone who lives–and thrives!--while managing psoriasis. Being diagnosed with a chronic skin condition can throw anyone off track, but Our Skin guests have a message of hope: a diagnosis can be an opportunity to discover new things about ourselves, our grit, and our power. In addition to these tales of hope, Frey and her guests plunge into the jaw-dropping, bizarre, and occasionally ...
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continue reading
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continue reading
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continue reading
The American healthcare system is one of the most innovative in the world. But it’s also riddled with complex challenges, such as access to affordable medications, inefficiency and administrative burdens, and communication barriers between providers. There’s clearly a better way—and at Surescripts, we have a unique sightline into what that may be. In this series, host Melanie Marcus, Chief Marketing Officer of Surescripts, sits down with today’s most inspiring and innovative leaders in healt ...
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