What if the key to growing your business wasn’t just getting more leads, but keeping the customers you already have? In this episode of Getting to the Bottom Line, I sit down with Andrew Laws of Yeso I.O. to talk about one of the most overlooked but powerful business drivers: customer retention. We explore creative ways businesses can re-engage past customers, build long-term loyalty, and increase revenue—all without chasing after new leads.

Andrew shares unique marketing strategies that have helped businesses thrive, even in challenging times. From engaging email lists in unexpected ways to leveraging brand loyalty through small but meaningful gestures, this conversation is packed with actionable ideas. If you're looking to grow your revenue without constantly searching for new customers, this episode is a must-listen!

To learn more about Andrew, visit him online at https://yeseo.io/

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My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners walk the one clear path to generating more cash in their business. To learn more, visit us online at https://newlightfs.com/
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