Why Your Email List Is the Most Valuable Business Asset You’re Ignoring
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What would happen if Instagram shut down tomorrow? Or TikTok disappeared overnight?
Most entrepreneurs would panic—because they’ve built their entire business on rented land. The truth is, your most valuable business asset isn’t your social following, your content library, or even your offer. It’s your list—your direct line to your customers.
In this Gab Sessions Monday Motivation episode, Stephanie Marie (aka Gabbie) unpacks why your email and text list are the modern-day version of the Sears Christmas catalog and Black Friday newspaper ads—and why ignoring it could be the biggest mistake you’re making in your business.
Key Takeaways:
- Why social media is “rented land” while your list is owned.
- 5 common mistakes entrepreneurs make with email + text lists.
- 5 simple shifts to start nurturing your list today.
- The mindset reframe you need to treat your list like gold.
- One action step you can take this week to build momentum before Q4.
This week on Gab Sessions, we’re diving deep into list-building. Today is the mindset shift—tomorrow we’ll cover the exact tools to audit, manage, and grow your list so you’re ready for the holidays and beyond.
Join the free Business Growth Society community on Skool: [Skool link https://www.skool.com/business-growth-society/about]
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Try my favorite tools for creators + entrepreneurs:
- Build your own community with Skool → https://www.skool.com/signup?ref=eec139e0194b40629c041b72de402b9c
- Plan & schedule with Metricool → https://metricool.com/?aff=GabbieandCompany
- Record & edit with Descript → https://www.descript.com?lmref=aO9cRQ
- Podcast hosting with Buzzsprout → https://www.buzzsprout.com/?referrer_id=2448803
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27 episodes