In this podcast, Steve and Anouck engage in a thought-provoking discussion on whether companies should buy software or develop it themselves. Steve opens the conversation with strong arguments in favor of buying software. He points out the immediate access companies gain to their needed tools and the ease with which they can stay updated, always running the latest versions thanks to automatic updates.

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On the other side of the debate, Anouck presents a compelling case for in-house development. She emphasizes the unmatched benefit of customizing software to meet exact business requirements and the invaluable accumulation of knowledge within the company that comes from developing software internally.

As the conversation unfolds, the core question emerges: Which approach, buying or developing, is superior? The answer, they suggest, hinges on the specific needs and strategic goals of your business. Tune in to discover who comes out on top in this insightful exploration of aligning technology decisions with business requirements.