How do you actually pay yourself first when every bill feels urgent? That’s the question we dig into with Profit First pro and business finance coach Jennifer Hume.

Join us as we get real about why even smart entrepreneurs get stuck in debt, tax stress, and thin margins—and how a simple, bank-account system can flip that story. You’ll hear how splitting income on purpose, checking your operating-expense account before impulse buys, and starting with just 1% profit every week can shift you from cashflow chaos to calm. Jen brings both her personal turnaround and client wins that prove you don’t need to earn more; you just need to manage with intention.

Key Takeaways:

● How Profit First actually works and why splitting income across dedicated accounts creates instant clarity and guardrails.

● Why “it’s only $20” thinking drains profit and how to replace impulse buys with an intentional check against your operating-expense account.

● What turns around a financially upside-down business - pricing, taxes, subscriptions, and small 10% improvements that stick.

● A realistic timeline for change and why steady habits beat quick fixes for lasting financial health.

● One starter move anyone can do today: open a “Profit” savings account and transfer 1% every Friday to build momentum.

About the Guest:

In 2008, I blew up my life in spectacular fashion. I left a rule-based religious group, divorced, and lost the few people I had leaned on. I thought greener grasses awaited me. I was wrong. Despite building a wildly successful digital marketing business and growing my family to four kids, I felt nothing but dread each morning.

Then came what I now call Epiphany Town. It was that electric moment when I stopped defining my life by what happened to me and began building on purpose. That phase lit me up in a way I had never felt. Now I devote every ounce of my energy to guiding others through their own version of Epiphany Town. I help them forgive their past, let go of self-sabotaging stories, and leap into a life that is meaningful and deeply fulfilling.

I believe each of us has a story to tell, a gift to offer, and a life worth waking up for. Whether your goal is to impact one person or a million, I am here to help you see your place, claim your voice, and live your life on your terms.

https://rebeccamountain.ca/

About Rebecca:

In 2008, I blew up my life in spectacular fashion. I left a rule-based religious group, divorced, and lost the few people I had leaned on. I thought greener grasses awaited me. I was wrong. Despite building a wildly successful digital marketing business and growing my family to four kids, I felt nothing but dread each morning.

Then came what I now call Epiphany Town. It was that electric moment when I stopped defining my life by what happened to me and began building on purpose. That phase lit me up in a way I had never felt. Now I devote every ounce of my energy to guiding others through their own version of Epiphany Town. I help them forgive their past, let go of self-sabotaging stories, and leap into a life that is meaningful and deeply fulfilling.

I believe each of us has a story to tell, a gift to offer, and a life worth waking up for. Whether your goal is to impact one person or a million, I am here to help you see your place, claim your voice, and live your life on your terms.

https://rebeccamountain.ca/

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