We sit down with Scott Alldridge, President and CEO of IP Services and author of the Amazon bestseller VisibleOps Cybersecurity, part of a series that has sold over 350,000 copies. With more than 20 years at the helm of a thriving tech business, Scott shares the critical lessons that have enabled his company to survive and evolve through seismic shifts in technology, from the early internet era to the age of AI.

Scott discusses the importance of reinvention, the growing urgency of cybersecurity, and the dual threat/opportunity posed by artificial intelligence. He explains how AI is changing the cybersecurity landscape and why every company, regardless of size, must assume a breach as a foundational mindset. Scott also reveals the thinking behind his bestselling book series and how aligning a book with your business model can become a powerful driver of credibility and growth.

We cover:

• What it takes to stay in business for over 20 years
• Why reinvention is critical in tech
• How AI is both the solution and the problem in cybersecurity
• The surprising rise of ransomware-as-a-service
• The book strategy that helped him sell 350,000+ copies
• Practical tips every business should implement today to avoid being hacked

If you're a founder, tech leader, or entrepreneur who cares about protecting your company and staying ahead of the curve, this is a must-listen.

Resources:

• Get the book: VisibleOps Cybersecurity on Amazon
• Connect with Scott: scottalldridge.com
• Company site: ipservices.com