Why In-Person Networking Is Launchlab’s Secret Client Acquisition Weapon
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In this episode of Founders, Future, host Jae Encarnacion sits down with Brice Wheeler, founder of Launchlab, a full-service digital marketing agency empowering small businesses and entrepreneurs. Brice shares his journey from launching a rapidly scaling property management company to founding Launchlab, driven by a passion for helping businesses authentically grow their online presence. He dives into their unique approach—blending SEO, web design, and executive brand management—to turn business leaders into industry-recognized authorities.
Brice also reveals the surprising (and highly effective) old-school strategy behind Launchlab’s client acquisition: in-person networking at conferences. He explains how genuine connections, not aggressive sales pitches, have led to 50+ clients from just a few events. Plus, he drops golden advice for early-stage founders: “Get a client first—everything else will prioritize itself.”
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