Live from NAB 2025 in Las Vegas, with special guest Michael Cioni. Nino and Johnnie are recapping the show and trying to identify this year’s trends. They also discuss the different approaches of camera manufacturers and wonder if a new platform for narrative video content might be just around the corner. Stick around until the end and enjoy!

Sponsor: This episode is sponsored by FUJIFILM. Check it out at 38:19.

Also big shoutout to iodyne, who hosted us at their booth. They're all about fast storage workflows for professionals, check out their site: https://iodyne.com

Chapters & Articles Mentioned in This Episode:

(00:00) – Intro
(01:02) – Is this NAB changing? Question to Michael Cioni
(06:26) – How could NAB develop in the future?
(10:03) – Content consumption is higher than ever – so why is the industry struggling?
(15:08) – Michael’s prediction of a new category of content between streaming platforms and YouTube
(20:12) – What happened to Vimeo?
(23:01) – What’s the trend at this year’s NAB?
(29:15) – How Chinese manufacturers are getting so good at manufacturing
(34:12) – Why California is such a good spot for software developers
(39:24) – What is repatriation?
(43:29) – Michael explains the idea behind his latest startup and how innovation is happening
(46:28) – The different approaches of camera manufacturers
(49:12) – Will RED’s bottom-up approach frustrate the existing user base?
(53:34) – Why are major players becoming more open and allowing others to integrate their technology (e.g., Apple ProRes on Windows)?
(55:46) – How will the camera of the future look?