Ep. 23 | Building Verbolia: From Engineering Roots to Revolutionising E-Commerce SEO

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In this new episode, we sit down with Pierre-Olivier, co-founder of Verbolia and former CTO of Immoweb, Belgium’s leading real estate platform, to explore his journey from technical engineering to building a disruptive SaaS platform revolutionising e-commerce SEO.

Pierre Olivier shares how Verbolia emerged six years ago, born from his partnership with Bart, a seasoned SEO expert. Together, they developed groundbreaking technology for long-tail SEO, transforming it into a scalable SaaS solution now trusted by global e-commerce giants like Hugo Boss, Walmart, Chanel, and Decathlon.

We delve into the company’s unique approach to growth—eschewing investors for independence, growing their team organically, and crafting a product tailored for large-scale e-commerce businesses. Pierre Olivier reflects on the challenges of transitioning from a technical role to a sales-driven mindset, his experiences leading development teams in the Philippines, and the cultural nuances that shaped his leadership style.

He also reveals Verbolia’s secrets to success, from their innovative outbound strategies to the pivotal role of their customer success team in earning the trust of high-profile clients.

Join us as we uncover Pierre Olivier’s insights on innovation, resilience, and the art of building a groundbreaking business from the ground up.

26 episodes

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