From Boomers to Gen Z: Sustainers, Segmentation, and the Future of Giving with Kyle Gorman
Manage episode 509403097 series 3562194
From sustainers to segmentation, today’s fundraisers face a world of change. How do we connect with Boomers who still carry the wealth, while preparing for Millennials and Gen Z who are shaping the future of philanthropy?
In this episode, Roy Jones sits down with Kyle Gorman, Executive Director of Advancement at the Evansville Rescue Mission, to talk about:
Why the first gift is the most critical moment for lifetime giving
How younger donors respond to frequency and messaging
The challenge of leading and listening on multi-generational teams
What the coming wealth transfer means for nonprofits
Kyle shares candid insights from leading campaigns, managing a cross-generational team, and meeting with donors across every age bracket.
26 episodes