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How Projectworks Closed its Series A with Mark Orttung

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Manage episode 495915820 series 3677749
Content provided by Firebrand Communications. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Firebrand Communications or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Are you a startup CEO or co-founder struggling to secure VC funding? Do you want to understand the intricate details of the funding process, from navigating venture capital firms to managing international complexities? In this episode of Funded, we dive deep into the real-world experience of Mark Orttung, CEO of Projectworks, as he shares the nitty-gritty of closing a $15 million Series A funding round. Discover how to build crucial relationships with VCs, demonstrate consistent performance, and strategically expand your market, even in a challenging fundraising climate.

Download the Multiplier Marketing Megapack today. Exclusive offer for all our listeners — get all our Startup Guides in one go! Over 50 pages of advanced tips and advice that dive deep into content marketing, search advertising, and marketing attribution.

Mark Orttung builds momentum in companies, creating places where people want to stay and grow. With 30+ years in tech, consulting, and product, he’s been a consultant, product visionary, VP, President, and CEO. He started at Accenture in 1988, then held key product leadership roles at Genesys, GetThere, and Rearden Commerce. At Bill.com (2007–2014), as President & COO, he guided product development and operations, designing the Bill.com payment network that processes over 1% of US GDP. Now CEO of Projectworks, Mark continues to lead with humility, honesty, and hunger. He believes great leadership is about setting direction, explaining why, and inviting others to join. He brings deep product intuition, operational rigor, and extensive experience.

Mark, Morgan, and Chris discuss:

  • How building long-term relationships with VCs is crucial for fundraising.
  • Expanding Projectwork’s product development team by 50% and growing its market presence in London and other regions.
  • How the company is integrating AI into its platform, starting with proposals for new work.
  • Ways Projectworks helps firms gain real-time visibility into project profitability, utilization, and resource management.
  • Why Mark advises entrepreneurs to invest in long-term relationships with investors, even when not actively fundraising, to build comfort and understanding.

Mark Orttung's journey with Project Works underscores that even in challenging fundraising environments, a clear strategy, strong relationships, and a deep understanding of your market can pave the way for significant growth. How will you apply these insights to secure your next funding round or scale your business? Share your thoughts with us, and don't forget to subscribe to Funded for more actionable advice from leading startup CEOs!

CONNECT WITH MARK ORTTUNG:

LinkedIn

Projectworks

CONNECT WITH FIREBRAND:

Firebrand is a startup marketing agency. We help tech startups secure outsized marketing outcomes on their path to growth.

Youtube

LinkedIn

X (Formerly Twitter)

Work with Firebrand

Apply to Be a Podcast Guest

  continue reading

2 episodes

Artwork
iconShare
 
Manage episode 495915820 series 3677749
Content provided by Firebrand Communications. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Firebrand Communications or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Are you a startup CEO or co-founder struggling to secure VC funding? Do you want to understand the intricate details of the funding process, from navigating venture capital firms to managing international complexities? In this episode of Funded, we dive deep into the real-world experience of Mark Orttung, CEO of Projectworks, as he shares the nitty-gritty of closing a $15 million Series A funding round. Discover how to build crucial relationships with VCs, demonstrate consistent performance, and strategically expand your market, even in a challenging fundraising climate.

Download the Multiplier Marketing Megapack today. Exclusive offer for all our listeners — get all our Startup Guides in one go! Over 50 pages of advanced tips and advice that dive deep into content marketing, search advertising, and marketing attribution.

Mark Orttung builds momentum in companies, creating places where people want to stay and grow. With 30+ years in tech, consulting, and product, he’s been a consultant, product visionary, VP, President, and CEO. He started at Accenture in 1988, then held key product leadership roles at Genesys, GetThere, and Rearden Commerce. At Bill.com (2007–2014), as President & COO, he guided product development and operations, designing the Bill.com payment network that processes over 1% of US GDP. Now CEO of Projectworks, Mark continues to lead with humility, honesty, and hunger. He believes great leadership is about setting direction, explaining why, and inviting others to join. He brings deep product intuition, operational rigor, and extensive experience.

Mark, Morgan, and Chris discuss:

  • How building long-term relationships with VCs is crucial for fundraising.
  • Expanding Projectwork’s product development team by 50% and growing its market presence in London and other regions.
  • How the company is integrating AI into its platform, starting with proposals for new work.
  • Ways Projectworks helps firms gain real-time visibility into project profitability, utilization, and resource management.
  • Why Mark advises entrepreneurs to invest in long-term relationships with investors, even when not actively fundraising, to build comfort and understanding.

Mark Orttung's journey with Project Works underscores that even in challenging fundraising environments, a clear strategy, strong relationships, and a deep understanding of your market can pave the way for significant growth. How will you apply these insights to secure your next funding round or scale your business? Share your thoughts with us, and don't forget to subscribe to Funded for more actionable advice from leading startup CEOs!

CONNECT WITH MARK ORTTUNG:

LinkedIn

Projectworks

CONNECT WITH FIREBRAND:

Firebrand is a startup marketing agency. We help tech startups secure outsized marketing outcomes on their path to growth.

Youtube

LinkedIn

X (Formerly Twitter)

Work with Firebrand

Apply to Be a Podcast Guest

  continue reading

2 episodes

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