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What Most Advisors Get Wrong About LinkedIn Marketing

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Manage episode 514660461 series 2898138
Content provided by James Pollard. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Pollard or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Most advisors try a bunch of random LinkedIn marketing strategies, then get discouraged and quit when they get subpar results.

The problem?

You're vastly overcomplicating LinkedIn. In fact, I can sum up the single most effective LinkedIn strategy in only 5 words. That's it. If your plan isn't that simple, you're wasting a bunch of your time for nada.

Here's the good news:

By simplifying your strategy with the one I recommend in today's show, you'll not only free up your time, but your results will "hockey stick" too.

Listen now if you want real results from LinkedIn.

Show highlights include:

  • How to make LinkedIn one of your most successful marketing strategies you've ever run (6:30)
  • Why overcomplicating your LinkedIn marketing strategy is the #1 reason it'll fail (and the 5-word strategy that gets you almost more clients than you can handle) (7:35)
  • The "newsfeed" trick that's so obvious it's overlooked - and how it guarantees your DMs get seen (8:30)
  • Why having SalesNavigator send you LinkedIn prospects is a quick way to blow through your dough without landing a single appointment (9:22)
  • The weird way to "hire" LinkedIn as your personal (and free) marketing intern by getting a fewer number of responses (11:00)
  • Why treating LinkedIn like a numbers game is the single biggest mistake you can make on the platform (13:42)
  • The "Digital Begging" mistake upwards of 90% of advisors using LinkedIn as a marketing strategy commit (19:06)

Since you listen to this podcast, I want to give you a gift:

If you subscribe to the Inner Circle Newsletter, I'll send you a collection of seven "objection busting" and copyright free emails, personally written by me, that you can use right away to begin getting more clients. Sign up here: https://TheAdvisorCoach.com/Coaching. Then, let me know you subscribed, and I will reply back with a link where you can download them for free.

  continue reading

356 episodes

Artwork
iconShare
 
Manage episode 514660461 series 2898138
Content provided by James Pollard. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Pollard or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Most advisors try a bunch of random LinkedIn marketing strategies, then get discouraged and quit when they get subpar results.

The problem?

You're vastly overcomplicating LinkedIn. In fact, I can sum up the single most effective LinkedIn strategy in only 5 words. That's it. If your plan isn't that simple, you're wasting a bunch of your time for nada.

Here's the good news:

By simplifying your strategy with the one I recommend in today's show, you'll not only free up your time, but your results will "hockey stick" too.

Listen now if you want real results from LinkedIn.

Show highlights include:

  • How to make LinkedIn one of your most successful marketing strategies you've ever run (6:30)
  • Why overcomplicating your LinkedIn marketing strategy is the #1 reason it'll fail (and the 5-word strategy that gets you almost more clients than you can handle) (7:35)
  • The "newsfeed" trick that's so obvious it's overlooked - and how it guarantees your DMs get seen (8:30)
  • Why having SalesNavigator send you LinkedIn prospects is a quick way to blow through your dough without landing a single appointment (9:22)
  • The weird way to "hire" LinkedIn as your personal (and free) marketing intern by getting a fewer number of responses (11:00)
  • Why treating LinkedIn like a numbers game is the single biggest mistake you can make on the platform (13:42)
  • The "Digital Begging" mistake upwards of 90% of advisors using LinkedIn as a marketing strategy commit (19:06)

Since you listen to this podcast, I want to give you a gift:

If you subscribe to the Inner Circle Newsletter, I'll send you a collection of seven "objection busting" and copyright free emails, personally written by me, that you can use right away to begin getting more clients. Sign up here: https://TheAdvisorCoach.com/Coaching. Then, let me know you subscribed, and I will reply back with a link where you can download them for free.

  continue reading

356 episodes

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