NBC’s new reality competition series On Brand with Jimmy Fallon is a high-energy blend of marketing, creativity, and entertainment. Hosted and executive-produced by Jimmy Fallon, with corporate marketing/branding guru Bozoma Saint John, the show follows ten ambitious contestants as they join Fallon’s fictional pop-up marketing firm, the On Brand Agency, to pitch bold campaign ideas for major companies like Dunkin’, Southwest Airlines, Sonic, and others. The overall winner will receive a $100,000 grand prize. For this show, contestants BT Hale, Mahiri Takai and Ryan Winn chat about appearing on the show. On Brand with Jimmy Fallon airs Tuesdays and Fridays on NBC, airing on Peacock the next day. (photo: NBC/Universal)

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