Alexia Wensing: Turning A ‘Vibe’ Into A Private Practice Brand

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Alexia Wensing: Turning a ‘Vibe’ Into a Private Practice Brand | Ep 149

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Alexia is Canadian, but spent time living and working in Norway, where she has learned about some of the Scandinavian ways of life, including “Hygge”, the feeling of being cozy and content and slowing down to make space for the enjoyment of life.

This principle has inspired Alexia in her private practice, and she incorporated these values into her daily sessions with clients, encouraging them to actively use gratitude where applicable in therapy. Join us for our cozy chat today about coming into therapy, working intentionally with principles in private practice, and how to find what works for you, whether it is work-life balance or marketing, and life beyond it.

MEET ALEXIA

Alexia Wensing is a registered psychotherapist who values the mind-body connection, emphasizing the importance of slowing down and optimizing mental health through physical wellness and fostering a healthy relationship with the body. She works with athletes, families of athletes, and individuals facing challenges such as anxiety, life transitions, and stress, utilizing a rooted, evidence-based approach to support clients.

Learn more about Alexia on her practice website and Psychology Today profile.

In this episode:

Why Alexia decided to become a therapist
Working in a hospital setting
Starting a private practice
Incorporating a Scandinavian lifestyle into private practice
Marketing the private practice
Going forward

Why Alexia decided to become a therapist

After completing undergrad, Alexia was interested in pursuing law and even studied for the LSAT exams for a brief period. She then pivoted into a more HR and cultural role in creating a healthy workplace environment for a few years, but again, she felt like something was still missing.

Therefore, Alexia returned to university again to pursue her master’s degree in Counselling Psychology. All of this experience had happened in Ontario, but in October 2020, Alexia decided to move to Norway.

Working in a hospital setting

Alexia worked as a psychotherapy intern.

Even though Alexia appreciated her hospital work experience, it also taught her the tough lesson of having clients come and go, since that was the nature of working in a hospital.

Starting a private practice

After Alexia’s practicum, she got a position at a multidisciplinary practice.

Even though she loved working there and being a leader running the telehealth team, she had to have a tough conversation with her bosses about her going in the direction of opening up her own private practice.

Incorporating a Scandinavian lifestyle into private practice

The cultural way of living in Norway gave Alexia firsthand experience and a new perspective on approaching wellness, mindfulness, and a healthy type of comfort when facing life’s challenges.

She wanted to share the Hygge ‘vibe with other people, whether they were athletes or an individual struggling with a personal issue in life.

Marketing the private practice

Even though marketing can be tricky, it is necessary, because it is the way that you are putting the word of your practice out there into the community.

You don’t have to be “salesy”. You can be authentic, and genuine, and just want to let people know who you are, what you do, and how you can help them.

Alexia uses Instagram, social media, and her website for marketing. To niche down her practice while simultaneously combining her experience, she brings in the ‘Hygge vibe’ as branding for her private practice.

Going forward

Alexia is in Alberta now, considering expanding her practice, where she can continue to apply the Norwegian principles that she loves!

Connect with me:

Instagram

Website

Resources mentioned and useful links:

Ep 148: Mark Pioro: Ontario Psychotherapy Rules and Regulations | EP 148

Learn more about the tools and deals that I love and use for my Canadian private practice

Jane App (use code FEARLESS for one month free)

Get some help and freebies on your website with WordPress!

Learn more about Alexia on her practice website and Psychology Today profile

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