Aaron Binder: Fair Wages, Small Business, And A Better Way Forward Fearless Entrepreneurs podcast

Aaron Binder: Fair Wages, Small Business, and a Better Way Forward

24d ago 1:07:05

Content provided by Cindy Chang. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cindy Chang or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Hey, it's Cindy, send me a text, get in touch!

[Business] [Wages]

[#34]: In this episode of The Fearless Entrepreneurs Podcast, host Cindy Chang sits down with Aaron Binder — a Toronto-based entrepreneur, tourism leader, and national advocate for ethical employment. Aaron is a partner at Go Tours Canada and Segway of Ontario, celebrating 20 years in business, and he’s also a Director at the Better Way Alliance, Canada’s ethical employer network.

🎧 In this episode, you'll hear:

How Aaron built a 20-year business by investing in people, not shortcuts
Why small businesses are under pressure — and what needs to change fast
A behind-the-scenes look at his next venture: beer, cheese, and bold policy moves

Aaron makes a powerful case for why decent work isn’t just good policy — it’s good business. He shares lessons on pricing, retaining great people, navigating burnout, and why he believes the key to fixing Canada’s productivity crisis is better jobs, not more tech.

This conversation is a masterclass in longevity, leadership, and building a business that means something.

Chapters

1. Aaron Binder: Fair Wages, Small Business, and a Better Way Forward (00:00:00)

2. Meet Aaron Binder: Tourism and Ethical Employment Advocate (00:00:49)

3. Aaron's Entrepreneurial Journey: From Concerts to Tours (00:02:50)

4. The Binder Legacy: A Family of Innovators (00:03:59)

5. Building Community Through Concerts (00:08:28)

6. Transitioning to Tourism: Challenges and Successes (00:10:25)

7. Navigating Economic Challenges in Business (00:12:32)

8. The Better Way Alliance: Advocating for Fair Employment (00:26:28)

9. Leading with Compassion and Empathy (00:36:11)

10. Building a Business from the Ground Up (00:36:37)

11. The Human Side of Business (00:37:03)

12. The Gig Economy and Its Impact (00:38:32)

13. Creating a New Business Model (00:40:25)

14. The Importance of Fair Pricing (00:44:54)

15. Hiring and Team Building (00:51:36)

16. Advocacy for Small Businesses (00:55:40)

17. Rapid Fire Questions with the CEO (01:00:25)

36 episodes