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The Power of Storytelling in Safety: Fatality Free Future #11
Manage episode 508915696 series 3677566
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John Barclay and Holly Ferguson are joined by safety innovation consultant Dorit Ozchakir to explore how storytelling can drive a fatality-free future. Drawing on her background in business psychology, Dorit shares insights from research and explains why stories, when vivid, relatable, and emotionally resonant, stick.
The trio discuss practical techniques like using rhetorical questions, visual aids, and emotional cues to make safety messages memorable.
To learn more and to access the materials referenced in this episode visit https://barclayss.com/fatality-free-future/
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