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EP 92 - The 6 Step Unique Value Proposition (UVP) Framework and How to Create One
Manage episode 504111062 series 2882598
If I put your fashion brand side by side with three of your competitors — would your customer immediately know why they should choose you?
That’s the power of your Unique Value Proposition (UVP).
In this episode of the Fast Track Your Fashion Brand Podcast, I’m breaking down Step 5 of the Fashion Launch Blueprint and teaching you my 6-step framework to make your brand unforgettable. You’ll learn how to:
Get crystal clear on your customer
Identify the real problem your brand solves
Write your UVP statement
Add an emotional hook that sells
Define your product differentiators
Create a hero tagline that sticks
👉 If this episode helps you, share it with a friend who’s also building a fashion brand!
94 episodes
Manage episode 504111062 series 2882598
If I put your fashion brand side by side with three of your competitors — would your customer immediately know why they should choose you?
That’s the power of your Unique Value Proposition (UVP).
In this episode of the Fast Track Your Fashion Brand Podcast, I’m breaking down Step 5 of the Fashion Launch Blueprint and teaching you my 6-step framework to make your brand unforgettable. You’ll learn how to:
Get crystal clear on your customer
Identify the real problem your brand solves
Write your UVP statement
Add an emotional hook that sells
Define your product differentiators
Create a hero tagline that sticks
👉 If this episode helps you, share it with a friend who’s also building a fashion brand!
94 episodes
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