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Trend-Jacking, White Lotus, and WTF to Do If Your Biz Has Nothing to Do with Either?

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Manage episode 476114753 series 3613974
Content provided by Marley Majcher. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marley Majcher or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of Every Day’s a Train Wreck, Marley brings back PR powerhouse Diane White to spill all the tea on how to turn pop culture moments into business gold—even if your audience couldn’t care less about White Lotus (blasphemy, but okay). Whether you're a cupcake queen, closet stylist, or trying to market your winery to Gen Z, Diane dishes out creative, practical ways to riff off the moment and stay wildly relevant.
They cover:

  • What to do when your target demo is more barstool than binge-watch.
  • Genius brand pivots (like dressing your boutique window for the Masters).
  • How to plan content that actually lands in today’s chaotic news cycle.
  • Why a content calendar might be the secret sauce your strategy's missing.

You’ll laugh, scribble notes, and probably come up with your own White Lotus–inspired biz move by the end. Listen now and start turning the trends into traction. 🚂💥

Reach out to Diane:

📞 918-770-3905

To learn more, visit:
https://thepartygoddess.com/
Listen to more episodes on Mission Matters:
https://missionmatters.com/author/marley-majcher/

  continue reading

30 episodes

Artwork
iconShare
 
Manage episode 476114753 series 3613974
Content provided by Marley Majcher. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marley Majcher or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of Every Day’s a Train Wreck, Marley brings back PR powerhouse Diane White to spill all the tea on how to turn pop culture moments into business gold—even if your audience couldn’t care less about White Lotus (blasphemy, but okay). Whether you're a cupcake queen, closet stylist, or trying to market your winery to Gen Z, Diane dishes out creative, practical ways to riff off the moment and stay wildly relevant.
They cover:

  • What to do when your target demo is more barstool than binge-watch.
  • Genius brand pivots (like dressing your boutique window for the Masters).
  • How to plan content that actually lands in today’s chaotic news cycle.
  • Why a content calendar might be the secret sauce your strategy's missing.

You’ll laugh, scribble notes, and probably come up with your own White Lotus–inspired biz move by the end. Listen now and start turning the trends into traction. 🚂💥

Reach out to Diane:

📞 918-770-3905

To learn more, visit:
https://thepartygoddess.com/
Listen to more episodes on Mission Matters:
https://missionmatters.com/author/marley-majcher/

  continue reading

30 episodes

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