In this episode of Event Marketer’s Toolbox, Chris Dunn is joined by Caitlyn Correa, President & CEO of BlueHive Exhibits and Continental Woodcraft. Caitlyn, a third-generation business owner, shares her journey of balancing family life with leading a growing business in the ever-evolving events industry. She talks about the challenges, rewards, and the flexibility needed to thrive in today’s business environment.

Caitlyn dives into:

• Running a Family Business: Navigating the demands of managing a third-generation business while staying true to the company’s legacy and adapting to market changes.
• Planning for the Future: Caitlyn’s approach to long-term planning, focusing on one, three, and five-year strategies for sustained growth in uncertain times.
• Work-Life Balance: How Caitlyn balances leading a thriving business with being a mom, and why flexibility is essential for success.
• Diversification: Caitlyn shares how diversifying services—like Continental Woodcraft—has helped BlueHive Exhibits stay competitive and relevant in a constantly changing industry.

This episode offers valuable insights into leadership, flexibility, and forward thinking in business, especially for entrepreneurs managing both family and business.

Running a family business while navigating the complexities of business growth and personal life is no easy feat. But Caitlyn Correa proves it’s possible with flexibility, forward-thinking, and strong support systems.

👉🏼 Join us for more insightful discussions like this by tuning into 'Event Marketer's Toolbox,' where industry leaders share the tools, tactics, and trends driving success in the event world.

This Show is sponsored by Blue Hive

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