In this episode of Event Marketer’s Toolbox, hosts Chris Dunn and Brendon Hamlin are joined by Janice Cardinale, Founder of Cardinale Creative, to discuss the growing need for emotional intelligence and psychological safety in the event industry. Janice is spearheading an initiative to raise awareness about mental health and emotional intelligence through training and educational resources for the next generation of event professionals.

Janice shares her personal journey with mental health and how it drove her to launch Event Minds Matter, a platform for advocacy and education. She reflects on the success of her “30 Days, 30 Voices” campaign, which featured respected voices from the event industry discussing the importance of mental health awareness. This powerful campaign has now led to a survey and ongoing research, supported by Dr. Anna Sverdlik, PhD, a professor at McGill University, to further the mission of providing resources and education for emotional intelligence training in events.

Take action now by completing the survey and helping shape the future of event industry education: Survey Link.

• Why Mental Health Matters in Events:
  Janice explains how mental health struggles, often hidden behind the scenes in the event industry, affect professionals’ well-being. She shares her personal experience with depression and why understanding emotional intelligence is essential in supporting the mental health of employees in the events space.
• Creating the Curriculum:
  With the help of Dr. Anna Sverdlik from McGill University, Janice is working to create a training curriculum designed to address emotional intelligence and psychological safety specifically for the event industry. The curriculum will provide tools to help both employees and employers navigate difficult conversations and foster a culture of psychological safety.
• The Urgency of Change:
  Janice speaks about the need for real change in how the industry approaches mental health. She emphasizes that leaders must prioritize emotional intelligence training to prevent burnout and promote well-being in the workplace, especially as event professionals are often under immense pressure.
• Survey and Research for a Better Future:
  The survey launched by Event Minds Matter seeks to gather data on the state of mental health in the event industry. The research will inform the creation of the much-needed curriculum and provide a roadmap for improving mental health awareness and resources for event professionals.

By prioritizing emotional intelligence and psychological safety, event professionals can build a healthier, more resilient industry.

👉🏼 Join us for more insightful discussions like this by tuning into 'Event Marketer's Toolbox,' where industry leaders share the tools, tactics, and trends driving success in the event world.

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