Today, I’m chatting with Cody McDonald of Mac Wedding Films about what it really takes to build a wedding business that’s rooted in genuine connection. Cody shares his refreshing perspective on staying creatively inspired, avoiding burnout, and leading with curiosity and care — not just behind the camera, but in every client and vendor relationship.

If you’ve ever felt pressure to keep up with trends or grow faster, this conversation will be a breath of fresh air. Cody’s approach proves that building a meaningful, sustainable business isn’t about doing more — it’s about showing up with intention.

In this episode, we’re covering:

• How to avoid burnout by staying focused on relationships, not just results

• Why genuine curiosity is one of the most powerful tools you have as a wedding pro

• The importance of serving your clients with care over chasing industry trends

• Building a timeless brand that still resonates years down the road

• How Cody’s background in accounting shaped the way he runs his creative business

• Advice for wedding pros who want to show up more authentically in their work

Connect with Cody:

Website: macweddingfilms.com
Instagram: @macweddingfilms

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