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Special Edition | Episode 01- Rewriting The Marketing Playbook For 2020 & Beyond | Meera Iyer
Manage episode 312042138 series 3217764
EngageCast is back with a special edition series about decoding the impact of COVID-19 on consumer brands, and how user engagement strategy has adapted to humanity's greatest healthcare crisis.
In the first episode, we are in conversation with Meera Iyer (CMO, Medlife), talking about the impact of COVID-19 on Medlife, and the online pharmacy in general. We also discuss how Medlife's marketing and engagement strategy has adapted due to the Coronavirus, and how they are plotting a growth path in 2020 & beyond.
--- Send in a voice message: https://podcasters.spotify.com/pod/show/webengage/message27 episodes
Manage episode 312042138 series 3217764
EngageCast is back with a special edition series about decoding the impact of COVID-19 on consumer brands, and how user engagement strategy has adapted to humanity's greatest healthcare crisis.
In the first episode, we are in conversation with Meera Iyer (CMO, Medlife), talking about the impact of COVID-19 on Medlife, and the online pharmacy in general. We also discuss how Medlife's marketing and engagement strategy has adapted due to the Coronavirus, and how they are plotting a growth path in 2020 & beyond.
--- Send in a voice message: https://podcasters.spotify.com/pod/show/webengage/message27 episodes
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