AI isn’t just creeping into oil and gas, it’s blowing the doors open. Scott Casso from Casso Land & Imaging Services walked us through how his team is dragging decades of dusty, “dark” data into the digital age. Think land title work, document digitization, and the kind of workflow cleanup that makes mergers and acquisitions a whole lot smoother. Instead of drowning in paper, companies can now actually use their data, cut inefficiencies, and make faster, smarter decisions. It’s a mix of old-school industry grit and next-gen AI muscle and it shows how tech can unlock value hiding in plain sight.

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00:00 - Introductions
01:18 - Casso Land and Imaging Services
05:45 - Importance of Digitizing Data
09:19 - QR Codes in Data Management
12:27 - Meaning of Digitizing
15:12 - Digitization in Mergers & Acquisitions
17:49 - Pre-Sale Data Digitization
21:56 - Key Documents for Data Extraction
27:50 - Value of Searchable Data Today
30:30 - Relationships in Data Analysis
35:09 - Data Engineering and LLMs
38:04 - External Support in Oil & Gas
43:38 - Scott's Journey into the Industry
50:25 - Speed Round Questions
53:02 - Influential Books
57:30 - Favorite Outdoor Activities in Oklahoma
01:01:03 - Where to Find Scott
01:01:53 - Wrapping Up

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