87: How Julie Chenell Uses AI as Her Second Brain (And You Should Too)

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I’m so excited to bring you today’s episode because we’re diving into one of the most important conversations happening in the digital business world right now—how to actually use AI to grow your business without losing your voice or your sanity.

I sat down with my good friend and digital marketing powerhouse Julie Chenell, who you probably know as the co-founder of Funnel Gorgeous and Digital Insiders. Julie is the real deal—she’s built multimillion-dollar businesses, isn’t afraid to speak the truth, and she’s using AI in ways that are seriously game-changing.

In this episode, we talk about everything from building a “second brain” to handle your ideas and content, to streamlining customer support, to how AI can actually support your expertise instead of replacing it. No hype. No fear-mongering. Just real talk about how you can use AI to make smarter decisions, get more done, and scale your digital product business on your terms.

Let’s cut through the noise and get into what’s really working. Trust me—you don’t want to miss this one.

In Today’s Episode We Discuss:

Julie’s entrepreneurial journey: Julie shares how she evolved from a mom blogger to building a multimillion-dollar business, including her successful pivot from ClickFunnels to High Level.

AI integration in business: We discuss how Julie is incorporating AI throughout Funnel Gorgeous, from customer support to education and even creating an AI employee with a dedicated phone number.

Using AI as your “second brain”: Julie explains her paradigm-shifting approach to using ChatGPT not just as a tool but as an extension of your thinking process by organizing and feeding it information consistently.

The value of human expertise with AI: We explore how AI enhances rather than replaces expertise, making experts more valuable by giving them better recall and data access.

Analysis of marketing performance: Julie shares how she uses AI to analyze webinar chat logs and performance data to improve future marketing efforts.

AI privacy concerns: We discuss common concerns about sharing intellectual property with AI and why many of these fears may be overblown for most business owners.

AI’s impact on content creation: We talk about how AI is becoming a mediator between content creators and consumers, and what this means for the future of digital products.

Custom GPTs vs. chat folders: Julie provides clarity on when to use custom GPTs versus simply using chat folders for personal use.

Resources Mentioned:

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Chapters

1. 87. How Julie Chenell Uses AI as Her Second Brain (And You Should Too) (00:00:00)

2. [Ad] The Brandon T. Adams Audio Experience (00:16:34)

3. (Cont.) 87. How Julie Chenell Uses AI as Her Second Brain (And You Should Too) (00:17:23)

101 episodes

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