Hello everyone, and welcome to another episode of Embedded Edge, where we explore the technologies shaping the future of embedded systems. Today’s episode is brought to you by our sponsor, Infineon.

In this episode, we speak with Sid Shaw, General Manager for Applications at Infineon’s Connected Secure Systems division. Sid leads Infineon’s global strategy across key application areas such as smart home, IoT, motor control, and digital health. With smart homes evolving from simple convenience to critical connected ecosystems, the demand for security, efficiency, and intelligence has never been greater. Together, we explore how Infineon is addressing these challenges, what trends are shaping consumer expectations worldwide, and how silicon innovation—from MCUs to edge AI—is driving the next wave of smarter, safer, and more sustainable living.