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#258: Launching with a Tiny List? Here’s What Actually Works

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Manage episode 502521302 series 2862790
Content provided by Dr. Moira Hanna | Coaching Hive LLC. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr. Moira Hanna | Coaching Hive LLC or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Thinking you need thousands of subscribers to launch your online course? Think again! This episode debunks the myth that big numbers equal success and gives you a proven launch strategy for small audiences. Discover how to build trust, get your first sales, and create an amazing student experience from day one.

Learn how to:

  • Debunk the "Big Launch Lie": Understand why you don't need a huge list to succeed with your first course.
  • Adopt a "light launch" strategy: Learn how to reach your warm audience without complicated funnels or big ad budgets.
  • Redefine success on your terms: Discover why your first launch is about connection and feedback, not just numbers.

Weekly Action Item:

  • Define Your "Warm" Audience: Who are the 50-100 people already in your world (email list, DMs, small communities) who have asked for your help or shown interest in your topic? Write them down.
  • Craft Your Personal Message: Draft a simple, personal message (email, DM, voice note) that explains what your course is about and invites them to a conversation about it.
  • Redefine Your Success: Write down what a "successful" launch looks like to you, focusing on non-numerical goals like having conversations, getting feedback, and building a great experience for your first students.

Show Resources:


Work With Dr. Moira:


  continue reading

259 episodes

Artwork
iconShare
 
Manage episode 502521302 series 2862790
Content provided by Dr. Moira Hanna | Coaching Hive LLC. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr. Moira Hanna | Coaching Hive LLC or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Thinking you need thousands of subscribers to launch your online course? Think again! This episode debunks the myth that big numbers equal success and gives you a proven launch strategy for small audiences. Discover how to build trust, get your first sales, and create an amazing student experience from day one.

Learn how to:

  • Debunk the "Big Launch Lie": Understand why you don't need a huge list to succeed with your first course.
  • Adopt a "light launch" strategy: Learn how to reach your warm audience without complicated funnels or big ad budgets.
  • Redefine success on your terms: Discover why your first launch is about connection and feedback, not just numbers.

Weekly Action Item:

  • Define Your "Warm" Audience: Who are the 50-100 people already in your world (email list, DMs, small communities) who have asked for your help or shown interest in your topic? Write them down.
  • Craft Your Personal Message: Draft a simple, personal message (email, DM, voice note) that explains what your course is about and invites them to a conversation about it.
  • Redefine Your Success: Write down what a "successful" launch looks like to you, focusing on non-numerical goals like having conversations, getting feedback, and building a great experience for your first students.

Show Resources:


Work With Dr. Moira:


  continue reading

259 episodes

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