How to turn raw data into go-to-market decisions? | Francis Brero | Devico Breakfast Bar #102
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In this episode of Devico Breakfast Bar Podcast, Oleg Sadikov, the co-founder and CEO at Devico & DeviQA, sits down with Francis Brero, co-founder and CPO at MadKudu. Explore the nuances of digital transformation with data-driven SaaS products, highlighting the misconception that such products can be sold solely through demos or trial versions. Francis talks about scaling a product in a noisy market, designing AI that actually helps users and how to structure your founding team for long-term success.
Episode highlights:
- The dangers of over-automating sales and faking personalization.
- Trends in AI agentic workflows and data engineering implications for B2B sales.
- How companies should balance automation with human empathy in prospecting.
- Regional trends in tech talent — from France to Latin America.
- Advice for founders on choosing the right co-founder.
Join the Devico Breakfast Bar for compelling discussions led by a seasoned industry expert who generously shares a wealth of knowledge and firsthand experience.
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Follow Oleg on LI - https://www.linkedin.com/in/oleh-sadykow/
Check out Devico - https://devico.io
Check out DeviQA - https://www.deviqa.com
Learn more about Devico's data engineering services: https://devico.io/services/data-engineering-services
Learn more about DeviQA's AI testing services - https://www.deviqa.com/services/ai-testing-services/
102 episodes