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Needs Analysis and Learner Personas: Your Secret Weapon for Effective Learning
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Welcome to episode 51 of the Designing with Love podcast, where we discuss something every instructional designer should be doing, but often gets skipped in the rush to meet deadlines: assessing learner needs and creating effective learner personas.
What happens when you launch a learning experience that misses the mark despite solid content? The critical missing ingredient might be a deep understanding of your audience. In this episode, we explore the often-overlooked foundation of effective instructional design: learner needs assessment and persona creation.
Drawing from years of experience, Jackie breaks down why understanding your audience is step one of truly human-centered design. She explores five practical methods for assessing learner needs.
The heart of this message resonates with Steve Jobs' wisdom: "Design is not just what it looks like and feels like. Design is how it works." Whether you're creating corporate training, higher education courses, or K-12 curriculum, this approach transforms your work from information presentation to problem-solving that genuinely serves your learners' needs.
🔗Episode Links:
Please check out the resources mentioned in the episode. Enjoy!
Assessing Learner Needs and Personas Infographic
7taps Learner Persona Template
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Chapters
1. Needs Analysis and Learner Personas: Your Secret Weapon for Effective Learning (00:00:00)
2. Welcome and Episode Introduction (00:00:01)
3. Understanding Learner Needs Assessment (00:00:53)
4. Five Methods for Assessing Needs (00:01:32)
5. Creating Effective Learner Personas (00:02:46)
6. Tools for Building Learner Personas (00:04:14)
7. Design Challenge and Closing Thoughts (00:05:25)
8. Support and Final Quote (00:07:30)
51 episodes
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