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Amitabh, Ad Disasters & Creative Madness! ft. R. Balki

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Manage episode 520124135 series 90967
Content provided by IVM Podcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IVM Podcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

He’s one of Indian advertising’s sharpest minds and one of Bollywood’s most distinctive filmmakers — R. Balki joins Cyrus for an unfiltered, hilarious, deeply insightful episode.

Balki takes us through his iconic campaigns (Hoodibaba, Surf Excel Ha Na, Idea), the mistakes that taught him everything, the famous suitcase incident, and how a Lifebuoy brainstorm accidentally led to Cheeni Kum.

From Amitabh Bachchan’s reaction to a terrible car, to clients who swear sweetly, to why one idea is always better than twenty, this is a storytelling masterclass.

They dive into:

How Balki stumbled into advertising

The Mudra ‘100-word ad’ that changed his life

The Maruti Versa disaster featuring the Bachchans

The birth of the ‘Idea’ & ‘Surf Excel Ha Na’ campaigns

Why Hoodibaba was one word that saved an entire account

Film inspirations & his move to cinema

His funniest client fights & pitch room meltdowns

It's witty, nostalgic, and loaded with brilliant insights.

A must-watch for anyone who loves ads, films, or madness.

See omnystudio.com/listener for privacy information.

  continue reading

1588 episodes

Artwork
iconShare
 
Manage episode 520124135 series 90967
Content provided by IVM Podcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IVM Podcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

He’s one of Indian advertising’s sharpest minds and one of Bollywood’s most distinctive filmmakers — R. Balki joins Cyrus for an unfiltered, hilarious, deeply insightful episode.

Balki takes us through his iconic campaigns (Hoodibaba, Surf Excel Ha Na, Idea), the mistakes that taught him everything, the famous suitcase incident, and how a Lifebuoy brainstorm accidentally led to Cheeni Kum.

From Amitabh Bachchan’s reaction to a terrible car, to clients who swear sweetly, to why one idea is always better than twenty, this is a storytelling masterclass.

They dive into:

How Balki stumbled into advertising

The Mudra ‘100-word ad’ that changed his life

The Maruti Versa disaster featuring the Bachchans

The birth of the ‘Idea’ & ‘Surf Excel Ha Na’ campaigns

Why Hoodibaba was one word that saved an entire account

Film inspirations & his move to cinema

His funniest client fights & pitch room meltdowns

It's witty, nostalgic, and loaded with brilliant insights.

A must-watch for anyone who loves ads, films, or madness.

See omnystudio.com/listener for privacy information.

  continue reading

1588 episodes

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