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The Odysseus Trap: A Clear Path to Lesser Goals
Manage episode 514688542 series 3373672
In Homer’s epic poem The Odyssey, Odysseus and his men faced a long, arduous journey home to Ithaca after the Trojan War.
Early in the voyage, a series of fierce storms blow them off course and land them on a mysterious, sunlit island. It seemed peaceful, with gentle winds, calm seas, and fertile land. The inhabitants were friendly and welcoming. They offered Odysseus and his men food, specifically the fruit of the lotus plant.
But this was no ordinary fruit. The moment the men tasted it, something strange happened...
•••
Apple CEO Tim Cook called my first book "a powerful call to action to think deeply about what lights you up."
Join 400,000+ other readers and get it now on a big sale!
375 episodes
Manage episode 514688542 series 3373672
In Homer’s epic poem The Odyssey, Odysseus and his men faced a long, arduous journey home to Ithaca after the Trojan War.
Early in the voyage, a series of fierce storms blow them off course and land them on a mysterious, sunlit island. It seemed peaceful, with gentle winds, calm seas, and fertile land. The inhabitants were friendly and welcoming. They offered Odysseus and his men food, specifically the fruit of the lotus plant.
But this was no ordinary fruit. The moment the men tasted it, something strange happened...
•••
Apple CEO Tim Cook called my first book "a powerful call to action to think deeply about what lights you up."
Join 400,000+ other readers and get it now on a big sale!
375 episodes
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