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#55: Ann MacPhetridge of Promega on Commercialization and Marketing in Forensic Science
Manage episode 440199343 series 3600732
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Ann MacPhetridge is the Senior Manager in charge of Genetic Identity Commercialization & Marketing at Promega Corporation. Ann speaks with John Collins about the rewards and challenges of commercializing and marketing within the forensic science marketplace. She also explains the history of the ISHI meeting and the impact DNA scientists have had on the entire forensic laboratory community.
References
ISHI (International Symposium on Human Identification)
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