From journalism to redefining networking and social media with Yolanda Sissing
Manage episode 508362203 series 3635599
In this engaging conversation, Yolanda Sissing, founder of Pinkleaf Social and co-founder of the Anti-Social Socialites, shares her journey from a conventional career to becoming a social media consultant for purpose-driven brands.
She discusses the catalyst that led her to pursue her passion, the importance of redefining networking and her diverse clientele focused on social impact.
Yolanda also shares her aspirations for future projects, advice for marketers and personal reflections on life and career.
Connect with Yolanda
Yolanda is an Ethical Social Media Marketing Strategist, the founder of purpose-driven storytelling company PinkLeaf Social & the co-founder of a growing global community of antisocial networkers.
She is an advocate for ethical marketing, equality, social conscience and ripping up the rule book!
Her personalised training and bespoke workshops empowers purpose-driven business owners, particularly Black-owned businesses and female founders, to be braver as they leverage strategic social media to make a big impact.
As co-founder of the Antisocial Socialites, she's rewriting the networking rulebook for thousands of professionals who hate traditional networking and the 60 second pitch.
In her spare time she's an active blogger, public speaker, serial volunteer, vocal feminist, conscious parent and storyteller.
Find her on LinkedIn, Instagram and via her website
Creatives Like Us the EVENT - Thursday 16 October 2025, tickets and more information here.
A knowledge sharing, creativity-fuelled workshop for Black and Brown business owners and freelancers.
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Contact Information
This podcast is hosted by award-winning graphic designer Angela Lyons of Lyons Creative.
If you have any questions or suggestions or would like to be featured on this podcast, please email [email protected]
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Produced by award-winning media and marketing specialist Heather Pownall of Heather's Media Hub
Connect with Heather on LinkedIn
The opinions of our host and guests are their own.
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Chapters
1. Introduction to Yolanda Sissing and Her Ventures (00:00:00)
2. Catalyst for Change: Yolanda's Journey to Entrepreneurship (00:02:54)
3. Networking Redefined: The Anti-Social Socialites (00:08:00)
4. Empowering Communities Through Charity Work (00:15:43)
5. Honouring Heritage Through Family Recipes (00:21:12)
6. Social Media Strategies for Success (00:24:40)
7. Quickfire Questions and Final Thoughts (00:27:59)
21 episodes