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Plant More Trees, with Creature and The Woodland Trust
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A fine example of making our response to the climate crisis both local and tangible! This is the final episode in an accidental three-part series on creating work that inspires action for the planet.
I chatted with two of the brains behind The Woodland Trust's new campaign - Hanisha Kotecha and Josh Dickins, of creative agency Creature.
We covered a lot:
- Favourite trees
- Trees as the UK's climate emergency response
- A wildly collaborative way of working
- Measuring success (number of trees planted and homes not underwater)
- Unexpected brand voice (sardonic but not unhelpful)
- And much, much more!
6 episodes
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