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Content provided by Prof. Dr. Eleonore Soei-Winkels. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Prof. Dr. Eleonore Soei-Winkels or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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Free content vs. paid offers, the best mix for your video podcast, CR_0006_SC_03, CreatingReorganized, Prof. Dr. Eleonore Soei-Winkels

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Manage episode 477704482 series 3652819
Content provided by Prof. Dr. Eleonore Soei-Winkels. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Prof. Dr. Eleonore Soei-Winkels or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

https://postdoctransformation.ac-page.com/creatingreorganized_show0006

In this episode of the #CreatingReorganized show, you’ll discover the best mix of free content and paid offers for your #videopodcast. Prof. Dr. Eleonore Soei-Winkels discusses vital strategies for small business owners and content creators to maximize the value of their video podcasts.

The episode covers key concepts, including why #freecontent is essential for building trust, how to effectively differentiate free content from #paidoffer, and strategies to balance generosity with profitability.

Prof. Soei-Winkels shares expert insights on leveraging psychological principles like #LossAversion and the #ZeigarnikEffect to keep your audience engaged and drive conversions. She provides actionable tips on structuring your video podcast to hook listeners and guide them toward your paid services seamlessly.

By the end of the episode, you'll have a clear plan for using your free content as a #leadmagnet, setting up a #valueladder, and creating a sustainable content strategy that grows both your audience and revenue. Tune in for practical guidance tailored to elevate your business #marketing through strategic #videopodcasting.

https://postdoctransformation.ac-page.com/creatingreorganized_show0006

If you are a new or aspiring founder of your small business and have no time to waste, or really struggle to do your social media marketing, you will enjoy our #CreatingReorganized show!

In my day job as a psychology professor I teach my bachelor and master students in real life, how to reorganize processes in a goal-directed and future-proof way in companies. That’s what I had done for a living as a former IT strategy consultant.

For my own career coaching business on the side, I can only dedicate a fraction of my time – because I prioritize care work for my little children. I face the same or similar challenges like all small business owners. So, I applied all my experience and knowledge to create my other video podcast #PostdocTransformation to streamline my social media marketing and to boost sales of my coaching, e-courses and affiliate products or services.

I strategically capitalize on professional tools to scale my impact according to my vision of life.
Listen and subscribe to this #CreatingReorganized show, so you will learn to do the same for your own business, to build the know, like and trust factor and to boost sales of your services or products!

Please also ask your business-specific questions, because for season 2, I envision interview episodes with aspiring and new founders like you, if you want to get your #CreatingReorganized according to your vision of life!

https://postdoctransformation.ac-page.com/creatingreorganized_show0006

  continue reading

43 episodes

Artwork
iconShare
 
Manage episode 477704482 series 3652819
Content provided by Prof. Dr. Eleonore Soei-Winkels. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Prof. Dr. Eleonore Soei-Winkels or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

https://postdoctransformation.ac-page.com/creatingreorganized_show0006

In this episode of the #CreatingReorganized show, you’ll discover the best mix of free content and paid offers for your #videopodcast. Prof. Dr. Eleonore Soei-Winkels discusses vital strategies for small business owners and content creators to maximize the value of their video podcasts.

The episode covers key concepts, including why #freecontent is essential for building trust, how to effectively differentiate free content from #paidoffer, and strategies to balance generosity with profitability.

Prof. Soei-Winkels shares expert insights on leveraging psychological principles like #LossAversion and the #ZeigarnikEffect to keep your audience engaged and drive conversions. She provides actionable tips on structuring your video podcast to hook listeners and guide them toward your paid services seamlessly.

By the end of the episode, you'll have a clear plan for using your free content as a #leadmagnet, setting up a #valueladder, and creating a sustainable content strategy that grows both your audience and revenue. Tune in for practical guidance tailored to elevate your business #marketing through strategic #videopodcasting.

https://postdoctransformation.ac-page.com/creatingreorganized_show0006

If you are a new or aspiring founder of your small business and have no time to waste, or really struggle to do your social media marketing, you will enjoy our #CreatingReorganized show!

In my day job as a psychology professor I teach my bachelor and master students in real life, how to reorganize processes in a goal-directed and future-proof way in companies. That’s what I had done for a living as a former IT strategy consultant.

For my own career coaching business on the side, I can only dedicate a fraction of my time – because I prioritize care work for my little children. I face the same or similar challenges like all small business owners. So, I applied all my experience and knowledge to create my other video podcast #PostdocTransformation to streamline my social media marketing and to boost sales of my coaching, e-courses and affiliate products or services.

I strategically capitalize on professional tools to scale my impact according to my vision of life.
Listen and subscribe to this #CreatingReorganized show, so you will learn to do the same for your own business, to build the know, like and trust factor and to boost sales of your services or products!

Please also ask your business-specific questions, because for season 2, I envision interview episodes with aspiring and new founders like you, if you want to get your #CreatingReorganized according to your vision of life!

https://postdoctransformation.ac-page.com/creatingreorganized_show0006

  continue reading

43 episodes

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