In this 4th installment on the PROFOUND topic of Compensation from the Mountaintop, Andrew talks about how CEOs must cross the Fear Barrier, brand their proprietary Model, and sell the “Why”, because most of the battle is emotional. He lays out rebasing salary/hourly rates to make room for Standards Pay, Happiness Pay, and Individual Pay, insisting on frequent and immediate payouts so that pay teaches cause-and-effect. He shows how a simple System creates Owners who self-regulate throughout the workforce. Expect straight talk on BPUs (Business Prevention Units), why salary/hourly are GREEDY SYSTEMS, and why you must set a clear and HIGH Profit Standard. The Compensation System must STRENGTHEN Accountability to make a healthy, happy culture! A culture that WINS!

Chapter Markers

(00:00) Intro

(01:49) Crossing the Fear Barrier — Phantom fears about quitting/mission; healthier workforce when pay rewards attainment

(03:35) Emotions Over Mechanics — Most work is emotional; methods already exist across industries.

(05:16) CEO Backbone & Trust — Lead from the front; be trusted; start pay changes at the top

(11:59) Feel the Broken Promise — Route complaints/service failures to the CEO to motivate structural moves.

(13:03) Rebase & Make Space — Lower base; add Standards Pay and Happiness Pay; design for attitude and results

(15:25) Individual Upside — Big personal upside attracts talent; “blessed subtractions” for the unconfident.

(17:48) Outliers vs. The Herd — Herd won’t follow; outliers act; compensation makes the impossible possible

(19:30) BPUs & Momentum — Get past Business Prevention Units; don’t get bogged down—build movement

(21:26) Brand & Sell the System — Name it; tie to culture/colors; pilots with winners; inspire

(23:49) No Half-Standards — Set a clear profit standard; put the pedal down; avoid confusion

(25:45) Salary/Hourly Are Greedy — Move upside to the frontlines; keep the system simple.

(28:47) Tight Rollout & Speed — Implement without delay; keep language precise; calm star talent

(34:05) Always Iterating — Expect changes and gaming; fix quickly; keep trust high.

(41:47) Build It Simple, Pay It Often — Start simple; pay frequently/immediately; make winning obvious.

(43:20) Create Owners, Not Renters — Ownership mentality, value focus, relentless follow-through.

(45:43) System Checklist — Teach with pay, include pain for non-standards, easy to administer, fair, mutual reliance, cross-training, compelling upside

Song: If All the World Were Right - andrew reed & the liberation

Album: If All the World Were Right (Trilogy II Album 1)

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“Start simple and keep it simple.”