Welcome Back to the Show!

In this week’s episode of Creating Distance, Tom Alaimo goes live with Millennium Alliance and shares his sales strategies with a mixed sales team. He emphasized the importance of personalization, using multiple channels like email, LinkedIn, and direct mail, and leveraging data to optimize outreach sequences. Tom suggested using internal camouflage in subject lines and focusing on the prospect's top three problems. He also highlighted the effectiveness of creative tactics like crumpled letters and videos. The team discussed their current outreach methods, including email cadences and texting, and explored the potential of Reddit for prospecting. Tom stressed the need for continuous improvement and resilience in sales.

Thanks again to The Millennium Alliance Team for joining us today!

Be sure to check out The Millennium Alliance LinkedIn.

Until next time!

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