Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by IMA® (Institute of Management Accountants). All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IMA® (Institute of Management Accountants) or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Ep. 305: Ben Cena - Moving Big Ideas Toward Real-World Impact

30:22
 
Share
 

Manage episode 484880625 series 2538467
Content provided by IMA® (Institute of Management Accountants). All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IMA® (Institute of Management Accountants) or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Curious about becoming a thought leader or author? In this episode of Count Me In, host Adam Larson chats with Ben Cena, Co-founder at High Value Author, about how to turn your expertise into a nonfiction book that actually gets noticed. Ben shares his own story—starting with hating books—and explains how he now helps professionals use books as powerful tools for building brands, attracting clients, and opening doors.

You’ll hear honest advice about why most books fail, what makes a book succeed, and practical steps for getting started the right way. If you’ve ever wondered if writing a book is right for you or how it could impact your business, this episode is packed with insights you won’t want to miss.


Sponsor:
Today's episode is brought to you by U.S. Bank. U.S. Bank is a trusted financial partner for our clients, businesses and communities. We believe in doing the right thing and putting people first. It’s an honor to be recognized as one of the World’s Most Ethical Companies® by the Ethisphere Institute for the tenth consecutive year. From commercial credit cards and program management tools to innovative payment technologies and transportation offerings, U.S. Bank Corporate Payment Systems has the right solution to help your organization reduce payment costs, enhance control and streamline your entire payment processing function. We’ll partner with you to uncover your challenges and provide smart, clear and honest guidance to help you meet the financial goals for your business. Visit usbank.com/corporatepayments to learn more.

  continue reading

343 episodes

Artwork
iconShare
 
Manage episode 484880625 series 2538467
Content provided by IMA® (Institute of Management Accountants). All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IMA® (Institute of Management Accountants) or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Curious about becoming a thought leader or author? In this episode of Count Me In, host Adam Larson chats with Ben Cena, Co-founder at High Value Author, about how to turn your expertise into a nonfiction book that actually gets noticed. Ben shares his own story—starting with hating books—and explains how he now helps professionals use books as powerful tools for building brands, attracting clients, and opening doors.

You’ll hear honest advice about why most books fail, what makes a book succeed, and practical steps for getting started the right way. If you’ve ever wondered if writing a book is right for you or how it could impact your business, this episode is packed with insights you won’t want to miss.


Sponsor:
Today's episode is brought to you by U.S. Bank. U.S. Bank is a trusted financial partner for our clients, businesses and communities. We believe in doing the right thing and putting people first. It’s an honor to be recognized as one of the World’s Most Ethical Companies® by the Ethisphere Institute for the tenth consecutive year. From commercial credit cards and program management tools to innovative payment technologies and transportation offerings, U.S. Bank Corporate Payment Systems has the right solution to help your organization reduce payment costs, enhance control and streamline your entire payment processing function. We’ll partner with you to uncover your challenges and provide smart, clear and honest guidance to help you meet the financial goals for your business. Visit usbank.com/corporatepayments to learn more.

  continue reading

343 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play