In this episode of Propellant Minnesota, we dive deep into the heart of innovative entrepreneurship with Taylor Karasch, Doug Sidney, and our own Matt Osterman - the dynamic trio behind their new company, Cloud9 Insulation. When faced with the sobering realities of climate change, instead of succumbing to despair, they saw an opportunity to create an impactful change starting from our homes. Why home insulation? The trio brings us along on their journey of founding Cloud9 and discusses why insulation needs to be a larger part of the solution. Taylor, Doug, and Matt discuss not only their collective ambition to make homes more energy-efficient but also their larger objective: mitigating the pervasive effects of global warming by commencing change at an individual, community level. Join us to explore the convergence of business, innovation, and environmental stewardship, and discover how Cloud9 is sculpting a path towards a safer future in the truths of our environmental crises.