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Episode 5 - Marketing in the Age of AI: Why Everything Changed and Nothing Did

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Manage episode 519439691 series 3700570
Content provided by Yuliia Harkusha. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Yuliia Harkusha or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode, we dive into the uncomfortable truth behind modern marketing: AI changed everything, yet the fundamentals of human attention stayed the same.

Together with an AI-prototype of Gary Vaynerchuk, we explore how creativity, speed, and emotional intelligence define whether brands survive the algorithmic era — or get replaced by those who adapt faster.

Here’s what we unpack:

• why AI is rewriting the rules of content, distribution, and brand competition

• what marketers misunderstand about automation, personalisation, and scale

• how ‘speed of execution’ became a strategic advantage instead of a nice-to-have

• where human taste, intuition, and cultural sensitivity still outperform any model

• why authenticity is becoming the only defensible brand asset

• how creators and founders can use AI without losing their voice or originality

This episode is part of a UK original AI series documenting how technology reshapes business, creativity, and digital culture — and how real human judgement remains at the centre of strategic decision-making.

If you’re building brands, leading teams, or navigating the future of AI-driven marketing, this conversation gives you the frameworks, nuance, and mindset you’ll actually use.

Keywords: Artificial Intelligence, AI, AI Ethics, AI Governance, AI Safety, Responsible AI, Ethical AI, Machine Learning, Deep Learning, Neural Networks, Generative AI, Large Language Models, LLMs, Automation, Human-AI Interaction, Human Agency, Algorithmic Systems, Algorithmic Society, Algorithmic Culture, Recommender Systems, Digital Transformation, Digital Culture, Digital Identity, Digital Behaviour, Attention Economy, Emotion Economy, Behavioural Design, Tech Philosophy, AI Psychology, AI Policy, AI Regulation, AI Innovation, AI Research, Predictive Algorithms, AI Bias, Cultural Impact of AI, AI in Media, AI Storytelling, AI Communication, Future of AI, Yuliia Harkusha, Yulia Harkusha, Julia Harkusha, Yuliya Harkusha, Yuliia Garkusha, Yulia Garkusha, Julia Garkusha, Yuliia Kharkusha, Yulia Kharkusha, Yuliia Harkusha AI, Yuliia Harkusha Podcast, Harkusha Yuliia, Harkusha Julia, Юлия Гаркуша, Юлія Гаркуша, Юлия Харкуша, Юля Гаркуша, Юля Харкуша, Юлія Харкуша, Yuliia AI Expert, Yuliia Digital Strategist, Yuliia Global Talent.

⚠️ This podcast uses AI-generated content for creative and educational purposes only. All AI voices are based on publicly available materials and do not represent real individuals.

  continue reading

6 episodes

Artwork
iconShare
 
Manage episode 519439691 series 3700570
Content provided by Yuliia Harkusha. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Yuliia Harkusha or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode, we dive into the uncomfortable truth behind modern marketing: AI changed everything, yet the fundamentals of human attention stayed the same.

Together with an AI-prototype of Gary Vaynerchuk, we explore how creativity, speed, and emotional intelligence define whether brands survive the algorithmic era — or get replaced by those who adapt faster.

Here’s what we unpack:

• why AI is rewriting the rules of content, distribution, and brand competition

• what marketers misunderstand about automation, personalisation, and scale

• how ‘speed of execution’ became a strategic advantage instead of a nice-to-have

• where human taste, intuition, and cultural sensitivity still outperform any model

• why authenticity is becoming the only defensible brand asset

• how creators and founders can use AI without losing their voice or originality

This episode is part of a UK original AI series documenting how technology reshapes business, creativity, and digital culture — and how real human judgement remains at the centre of strategic decision-making.

If you’re building brands, leading teams, or navigating the future of AI-driven marketing, this conversation gives you the frameworks, nuance, and mindset you’ll actually use.

Keywords: Artificial Intelligence, AI, AI Ethics, AI Governance, AI Safety, Responsible AI, Ethical AI, Machine Learning, Deep Learning, Neural Networks, Generative AI, Large Language Models, LLMs, Automation, Human-AI Interaction, Human Agency, Algorithmic Systems, Algorithmic Society, Algorithmic Culture, Recommender Systems, Digital Transformation, Digital Culture, Digital Identity, Digital Behaviour, Attention Economy, Emotion Economy, Behavioural Design, Tech Philosophy, AI Psychology, AI Policy, AI Regulation, AI Innovation, AI Research, Predictive Algorithms, AI Bias, Cultural Impact of AI, AI in Media, AI Storytelling, AI Communication, Future of AI, Yuliia Harkusha, Yulia Harkusha, Julia Harkusha, Yuliya Harkusha, Yuliia Garkusha, Yulia Garkusha, Julia Garkusha, Yuliia Kharkusha, Yulia Kharkusha, Yuliia Harkusha AI, Yuliia Harkusha Podcast, Harkusha Yuliia, Harkusha Julia, Юлия Гаркуша, Юлія Гаркуша, Юлия Харкуша, Юля Гаркуша, Юля Харкуша, Юлія Харкуша, Yuliia AI Expert, Yuliia Digital Strategist, Yuliia Global Talent.

⚠️ This podcast uses AI-generated content for creative and educational purposes only. All AI voices are based on publicly available materials and do not represent real individuals.

  continue reading

6 episodes

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