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Handling Contradictory and Over-Rationalized Responses in IDIs

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Manage episode 360515684 series 1523101
Content provided by Research Rockstar Training & Staffing and Research Rockstar Training. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Research Rockstar Training & Staffing and Research Rockstar Training or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

How do you handle over-rationalized and contradictory responses in research interviews? For the sake of high-quality qualitative data, we strive to recognize and resolve these issues, but doing so in a real-time conversation can be tricky. In this Conversation, Lead Instructor Kathryn Korostoff shares some tips and tricks to turn these sticky situations into insights gold.

Conversations for Research Rockstars is produced by Research Rockstar Training & Staffing. Our 25+ Market Research eLearning classes are offered in both real-time and on-demand formats and include options to earn Insights Association Certificates. Our Rent-a-Researcher staffing service places qualified, fully-vetted market research experts, covering temporary needs due to project and resource fluctuations.

We believe it: Inside every market researcher, is a Research Rockstar!

Hope you enjoy this episode of Conversations for Research Rockstars. http://www.researchrockstar.com/ Facebook - https://www.facebook.com/ResearchRockstarTraining Twitter - https://www.twitter.com/ResearchRocks LinkedIn - https://www.linkedin.com/company/2038750 877-Rocks10 ext 703 for Support, 701 for Sales [email protected]

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100 episodes

Artwork
iconShare
 
Manage episode 360515684 series 1523101
Content provided by Research Rockstar Training & Staffing and Research Rockstar Training. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Research Rockstar Training & Staffing and Research Rockstar Training or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

How do you handle over-rationalized and contradictory responses in research interviews? For the sake of high-quality qualitative data, we strive to recognize and resolve these issues, but doing so in a real-time conversation can be tricky. In this Conversation, Lead Instructor Kathryn Korostoff shares some tips and tricks to turn these sticky situations into insights gold.

Conversations for Research Rockstars is produced by Research Rockstar Training & Staffing. Our 25+ Market Research eLearning classes are offered in both real-time and on-demand formats and include options to earn Insights Association Certificates. Our Rent-a-Researcher staffing service places qualified, fully-vetted market research experts, covering temporary needs due to project and resource fluctuations.

We believe it: Inside every market researcher, is a Research Rockstar!

Hope you enjoy this episode of Conversations for Research Rockstars. http://www.researchrockstar.com/ Facebook - https://www.facebook.com/ResearchRockstarTraining Twitter - https://www.twitter.com/ResearchRocks LinkedIn - https://www.linkedin.com/company/2038750 877-Rocks10 ext 703 for Support, 701 for Sales [email protected]

  continue reading

100 episodes

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